Hey there Sea Changers and welcome to my post discussing my 3 blog ideas for beginners to work on this year. Blogging is in my opinion a fantastic pastime as it allows you as the writer to get whatever is in your head onto a computer screen and out for the whole world to see. And of course this can be for any number of reasons including:
- Spread your knowledge
- Journal a hobby
- Make some money
- Enhance a business
- Provide assistance
- Teach skills to others
- Tell a story
And that is just a small list. The thing is though for many who are just starting out, working out how to impart this information can be quite a challenge. So if this is the case for you, let's try and make things a little simpler with 3 blog post ideas for beginners that can assist you in getting things off the ground…
Ok, so you have decided to start a blog. You have a website built and now is the time to start getting your expertise or knowledge down on ‘paper'. The thing to keep in mind here is that for just about everyone that starts blogging, there are some absolute truths to keep in mind. These are:
- You don't have to be perfect – just write.
- You can always go back and update later on so just write.
- You do not have to cover every single facet of your subject in every post – just write what you can.
At the end of the day, if you think about your chosen niche or subject, there is a very good chance that you know a bit about it. So just write. Ask any seasoned blogger and they will tell you that their first attempts were ‘terrible'. And whilst that is definitely not the case, the point they are making is that blogging is a skill that you can work and improve upon as you go!
What types of blog post can you write?
We will get to my recommended three options for beginners in a second. However, before we do, I just wanted to give you a very quick outline of the most common blog post types. This way, if you have an idea that I have not considered based on your niche, you can choose one of these instead:
- Use lists: This is where you provide information based on a product or problem that the reader probably already knows about but is not sure how to use/fix it…For example 10 things you can do to exercise at home.
- Reviews: This is another extremely powerful post type, especially if you are trying to promote a product or service. The trick here is honesty, if you like a product, tell your readers from the start and clearly outline why. If not, be clear on why from a practical perspective – don't just say “this is rubbish cos I think you should buy this other product”.
- Instructions/how to's: These are great posts to assist in your site gaining a higher authority ranking within the search engines as they are providing good helpful advice on how to do things with products that may have already been purchased.
- Tell a story: Everybody loves a good story and these posts help to humanise you, as the owner of the site. People relate to a good story, especially if there was a problem involved. In these post types, bloggers will generally tell a story about a problem and then highlight the solution that they have used.
- Interviews: These posts follow the same lines as the story post except told in interview fashion. This brings credibility to the post as the person you are interviewing can be seen as an expert in their field or subject. A problem solving interview will usually work best but they can also be effective as a product review, instructional guide or use lists – I.e. what I do with lemon juice to stay healthy etc.
- Opinion/Controversy: If you can hit the right market, these posts are gold when it comes to attracting interaction and activity on your post/site. When an opinion is given, many readers cannot help themselves but respond with their own thoughts. This is a great option for sites that tend to attract controversy such as dieting, medical marijuana, essential oils and political sites. However, you do need to be careful here – these posts can attract negative, emotional or even abusive responses which you will have to deal with.
- Ask for help: This is another good way to harness the SEO power of comments and interaction. Your post can start with something along the lines of “Hey guys, I have a problem…” and then outline the problem and what you have done to try and rectify it. Again, this process can assist to humanise you and also build a rapport with your readers who are then more likely to return in the future.
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3 blog post options for beginners
Ok, so the list above is certainly not comprehensive however the idea behind the three options I have chosen below is that they are the easiest way to get your knowledge out without having to get too technical. And keeping in mind that most people search online to purchase something, find information or to solve a problem, then these three will give you the best chance of achieving this quickly. So let's get to them:
1. Use lists
Use lists are where you provide information based on a product or problem that the reader already knows about, owns or is thinking about but is not sure how to use/fix it. Examples are:
- 10 ways to cook fish on a BBQ
- 10 accessories every camper needs
- 10 uses for your new sewing machine
- 10 things you didn't know you could do with a digital camera
An audience who knows the problem they have and are looking for a solution or have a product but don't really know what to do with it.
Advantages for beginners:
Use lists are a great way to get into blogging as you really don't have to go into too much detail in each list. Information given can be short and sharp and does not generally need to go into too much information (as you will elaborate on each list item in a ‘how to' post – see below). In most cases, the list will consist of two paragraphs outlining:
- What the use/tip is
- Why it is good/worth it
- How it is done (in very simple, quick terms)
At the end of the day, these lists will keep people on your site as they can read through each option quickly and then click further to get more information as needed.
Reviews are another extremely powerful post type where products are reviewed, either individually or compared with others, and an opinion given on your findings. Again, for beginners they are a good option as not only can you write about the products you know about, you can also learn as you go as part of your research. Within the post you run through the features and benefits of the product then provide a recommendation at the end that is either:
- Yep, love it and here is the link to purchase.
- Nope – don’t bother, but I do have another recommendation for you.
Those working within a subject where products/items are central to success. For example, if you were working on a photography blog, examples here could include:
- Go Pro Digital Underwater Camera Review
- Nikon vs Canon – Which SLR is Best
Advantages for beginners:
Review posts are a good option for beginners as they are usually written in a simple, straight forward approach without too much need for extensive writing etc. You will need to do a little more research here on the products (especially if you don't own or haven't used it) however once you have the information, all you need to do is simply report it under the headings below:
- Product name
- What it is
- How it works
- Feature and Benefits
- Pros and Cons
- Your thoughts/recommendations (as above)
These posts are designed to lead the reader to a sale based on your advice so make sure you are honest and cover your information accurately.
3. Instructions/how to’s
“How to” and Instructional posts are aimed at providing good helpful advice on how to do things within your chosen subject. For beginners, they provide the following advantages:
- They allow you to elaborate on each of your use lists as above
- You can just sit and write about your subject
- As with reviews above, they can be written in a step by step manner
Those needing assistance with a particular product or working on a product (such as building an online business for example) such as:
- How to set the correct temperature on a charcoal smoker
- How to start writing a blog post
- How to sew zippers into pants on a sewing machine
Advantages for beginners:
As with the review posts above, these are a good way to get information into your posts in a simple straight forward method. Information can be set out in numbered orders or bullet points again avoiding the need to write a lot of detail. The headings will vary dependent upon the subject however base steps usually include:
- What it is
- Why is it worth knowing
- How to do it
- Any variations/adjustments etc.
All in all, out of the 3 posts listed here, this is one of the most critical that you can include on a site in terms of trust and traffic.
So there you have it… 3 blog ideas for beginners to work on this year. Each has a distinct advantage and are a great way to get yourself working and writing.
I hope this has been helpful and as usual, please do not hesitate to comment below if you have any questions, need some advice or have any experiences to share.
Do you want further assistance with any of the above or need help to build your own online marketing website?
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Until next time
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