Hello there Sea Changers. Welcome back to my series of program lists to assist those of you looking to fund your sea change with affiliate marketing. I was doing some research on another topic recently and I noticed an ever growing number of online personal development courses were popping up within that subject. I looked a bit further and it appears that this is a booming industry. I mean I did sort of already know that – and it makes sense – and I have even added some of these programs to affiliate lists within other posts but I hadn’t really focused on it directly before now. So, for those of you who may have an interest in setting up or adding another bow to your affiliate marketing journey here are my 11 best personal development affiliate programs to study up on this year.

Before we begin however, I am conscious that there are a vast number of different areas or sub niches within this particular subject to choose from. So how have I picked my best 11? Well… I really just wanted to give you a good cross section of what is out there so I did some searching around and checked a few out and chose them by looking at:

• What they offer
• Commission rates
• Payment terms
• Cookie duration
• Application processes
• Affiliate/Marketing materials provided

Before we start however, let’s have a look at what I mean by the term ‘personal development’ and how it can be incorporated within an affiliate marketing website…

What do we mean by personal development?

So, by personal development in an online form we are basically talking about any self-help, educational or skills improvement program that can be operated in an online capacity. As I have mentioned above, this is an extremely large niche with options to incorporate personal development in general, or on a subject to subject basis. There is also the option to create an online training site or use subject specific programs as an add on to any other niche site as applicable. That said, it is also such a popular online market that there is also the potential to break this down even further or incorporate a number of ideas within the one site. So for this post, I have tried to cover a good cross section across the range of personal development options with sites covering:

• Self Help
• Business coaching
• Personal development tools
• Personal coaching/mentoring
• Big name seminars and coaching
• Industry specific training
• Academic courses

And of course anything else you can think of when it comes to personal development… So, if you are looking to make money in the online personal development niche, let’s check them out below.

What can affiliate marketers promote?

There are essentially no real barriers to what affiliate marketers can promote when it comes to personal development interventions. There are however some things to be aware of as you run your eye over personal development and training affiliate program possibilities that may suit your site. These are:

1. Know your audience, some purchasers are looking for specifics and want the best whilst others are hoping to up skill without too much fuss. Choose your affiliate sites accordingly.
2. Purchasers of online packages for industry specific skills will not take risks if they don’t trust you or your affiliate site. Make sure the programs you choose are reputable and have good recourse options if the purchaser is not happy.
3. Some areas will be subject to geographical or legislative influence. Ensure your programs are applicable to the locations of your target market.

That said, stats show that people will spend money on personal development online if it can make their lives easier so as long as you are meeting their needs and solving problems, then you are on the right track. And to give you a boost, let’s have a look at 11 programs that I have found below:

1. I Need Motivation

Let’s start with subliminal and hypnosis based self-help of I Need Motivation. This site promotes itself as “the most unique and innovative self-improvement firm” who constantly create highly effective, yet unique courses to make people’s lives easier and more enjoyable. Their range of products is sold via DVD, CD or MP3 download and includes:

Subliminal

• Self Improvement
• Bad Habits
• Activities
• Fears
• Relationships
• Health and Wellness

Hypnosis

• Personal Relations
• Mind and Body
• Phobias
• Self Development
• Addictions and Habits

This is a great one on which to build a self awareness or self-help site around alternatively would make a great addition to any spiritual, natural healing or general wellness niche. There is also a great blog to assist with further information for readers or post ideas for your site.

Commission Rate: 45% plus an additional 1% for every 20 sales made up to 50%

Payment Terms: Monthly

Cookie Duration: 50 years

Application required?: Yes, you will l need to enter personal and website information as part of the application. Only applicants with ‘serious and established’ websites will be considered.

Marketing material provided: Banners text links and text ads

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2. Coach Training Alliance

The Coach Training Alliance is an online training site offering the tools and education to train participants as life coaches. Their programs covers all aspects of life coaching from general skills to specific areas (finance, fitness etc.) with courses categorised as following:

• The Certified Coach Program
• Organisational Coaching
• Self Study Coach Training.

Courses can be undertaken in a number of ways including as a Teleclass with weekly group phone calls, group mentoring, coaching experience, along with observation and critique from the mentor coach/trainer.

Life coaching has grown into a multi-billion dollar industry making this a great addition to any site based on the subject. It would also work well in any of the mainstream coaching, self-help or motivation niches such as:

• Life
• Business
• Executive
• Success
• Spiritual
• And many many more.

Commission Rate: 15%

Payment Terms: Monthly

Cookie Duration: 365 days

Application required?: Yes, Coach Training Alliance’s affiliate program is managed by Share-A-Sale. You will be required to apply for an account then for the Coach Training Alliance affiliate program. You will need to enter personal and website information as part of the application.

Marketing material provided: Text links and banners

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3. Optimal Thinking

Optimal Thinking is a series of online and one-on-one coaching programs developed by Dr. Rosalene Glickman aimed at CEOs, senior executives, and “rising stars around the globe”. The site provides a range of executive training in both online and in person models including:

• Executive coaching
• Career transition coaching
• On-site seminars
• Business proposal writing service
• Business plan writing service
• Optimization consulting
• Self-optimization and 360 assessments
• Optimization products

There is probably not enough on this site to base an affiliate marketing site around however the range of suitable niches to add to include self-help, business coaching, business success (well, business anything really) as well as corporate and personal development training. There is also a great blog with plenty of useful information for posts ideas and for suggested free use for your reader base.

Commission Rate: 30%

Payment Terms: 30 Days

Cookie Duration: 365 days

Application required?: Yes, You will need to enter personal and website information to apply.

Marketing material provided: Text links

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4. Coursera

Coursera takes personal development into the skill and professional specific niches with 4000+ single, grouped or academic courses and studies covering a massive range of topics from IT to science to business and everything in between. They are affiliated with some of the top universities in the U.S. with all topics available online.

There just may be enough variation here to build an entire affiliate marketing site around however it would definitely make a great addition to any business, education or coaching niche as well as anything aimed at job or lifestyle change. Their offerings include complete university degrees as well as company based certifications (Google etc.) as well as corporate coaching and training.

Commission Rates: 20 – 45%

Payment Terms: Monthly.

Cookie Duration: 30 days

Application required?: Yes, Coursera’s affiliate program is managed by Rakuten. You will be required to apply for an account then for the Coursera affiliate program. You will need to enter personal and website information as part of the application.

Marketing material provided: Text links, banners

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5. Udemy

Udemy is an online training marketplace that uses freelance training developers to create and publish content for users to purchase and use. There are over 100,000 online courses containing multiple video lectures, online Q&A and some downloadable written content. Each course is purchased separately and is available permanently I.e. no need to repurchase after a certain time frame. Categories of courses available include:

• Development
• Business
• IT and Software
• Office Productivity
• Personal Development
• Design
• Marketing
• Lifestyle
• Photography
• Health and Fitness
• Music
• Teaching and Academic

This site could work as a base for a generalist online personal development or training niche however the sheer number of different courses available also make it a great addition to just about any related niche in the affiliate marketing arena.

Commission Rate: Not stated

Payment Terms: Monthly

Cookie Duration: Not Stated

Application required?: Yes, Udemy’s affiliate program is managed by Rakuten. You will be required to apply for an account then for the Udemy affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.

Marketing material provided: Text links, banners, product feeds

6. Lingopie

For those looking to learn another language, Lingopie is the world’s only language learning application that uses real TV shows and movies to help you learn. Users learn by watching real TV shows & movies from the language they want to learn including:

• Spanish
• French
• German
• Italian
• Russian
• Portuguese
• Japanese
• Korean
• English

This site would work well in any niche to do with language education, travel or school based learning or even for those looking for employment in another country. And commission is recurring as well.

Commission Rate: 30% recurring

Payment Terms: Monthly

Cookie Duration: 60 days

Application required?: Yes, you will need to enter personal and website information to apply.

Marketing material provided: Swipe copy, affiliate links, banner images, video clips, and more.

7. Masterclass

Masterclass is a cool little self development site offering online classes taught by instructors famous for their craft including Gordon Ramsay, Natalie Portman, Stephen Currey, Steve Martin, Serena Williams and many more. The classes combine great video content, interactive assignments, and social interaction and cover the following categories:

• Business, Politics & Society
• Music & Entertainment
• Writing
• Design, Photography, & Fashion
• Culinary Arts
• Film & TV
• Sports & Games

To be honest, I am not sure that this site would sustain an affiliate marketing site on its own however that said, the content is good enough that it should not be added as novelty sale to category specific niches as listed above. At the end of the day however, I think if added as an ‘expert’ type training add on to these sites then I think it could work extremely well.

Commission Rate: 25% + sales bonuses as below:

• $1,500 in total sales = $100 bonus
• $3,500 in total sales = $150 bonus
• $6,000 in total sales = $200 bonus
• $9,000 in total sales = $250 bonus
• $12,000 in total sales = $300 bonus

Payment Terms: Monthly

Cookie Duration: 30 Days

Application required?: Yes, the Masterclass affiliate program is managed by Share-A-Sale. You will be required to apply for an account then for the Masterclass affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.

Marketing material provided: Banners, Text Links

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8. Hay House

Hay House is an online publishing and production site offering a very large range of self-improvement, inspirational, and transformational books, online courses, lectures and workshops. Their catalogue is too large to list here but categories include:

Online Courses

• Video Courses
• Audio Courses

Audio

• Audiobooks
• Meditations & Affirmations
• Lectures
• Audio Webinars
• Audio CDs
• Live Online Video Streams

Video

• Online Videos
• DVDs
• Movies
• Video Webinars

Cards, Kits & Gifts

• Card Decks
• Calendars
• Kits
• Bundles
• Journals

Books & eBooks

• Hardcovers
• Paperbacks
• eBooks
• Children’s Books
• Cookbooks
• Adult Coloring Books
• New York Times Bestsellers

Apps

• Oracle Card Deck Apps
• Inspirational Apps
• Audio Apps

Summits

As with some of the other sites listed in this post, this is not a site that I would see as being used as a baseline for an affiliate marketing business rather as the perfect accompaniment for any self-help, spirituality, business or corporate or just about any other niche with a development arm to it. That said. there is so much here that more than one product could definitely be utilized to review on single sites opening up more sales opportunities.

Commission Rate: Up to 50%

Payment Terms: Monthly

Cookie Duration: Not Stated

Application required?: Yes, you will need to enter personal and website information to apply.

Marketing material provided: Swipe copy, affiliate links, banner images, video clips, and more.

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9. Mastery Insight Institute

Now we step into the world of Neuro Linguistic Programming (NLP) with Mastery Insight Institute. Within this site, NLP is used as the base for courses covering a range of topics including:

• Management or sales
• Marketing
• Influence or persuasion
• Beliefs and values
• Decision-making
• Connecting with people
• Understanding others

Courses are offered as both online and live training with a range of seminars available as well. There is also a smaller range of written materials and recordings for sale.

Whilst not large enough to sustain an affiliate marketing business on its own, this site would again work well in any specific sub niche such as business or self-help/awareness.

Commission Rate: 20% of every product sale, and 10% of every seminar sign up.

Payment Terms: Monthly

Cookie Duration: 365 days

Application required?: Yes, you will need to enter personal and website information to apply.

Marketing material provided: Banners, Text links

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10. Tony Robbins

Now, this next one probably needs no introduction but if you are looking for a well-known program with plenty of personal development opportunities then check out the Tony Robbins pages. There is a lot to promote here including:

• Courses
• Seminars
• Experiences
• Coaching

And honestly, so much more.

This is a great site to add to just about any personal development, self-help, business or to be honest, as a banner on just about any other site that you have. I mean, they guy sells out millions of dollars worth of 6 day seminars all over the world not including any of his courses and coaching options making this a site with great ‘side hustle’ opportunities abound.

Commission Rate: 15%

Payment Terms: Monthly

Cookie Duration: 45 days

Application required?: Yes, the Tony Robbins affiliate program is managed by CJ Affiliates. You will be required to apply for an account then for the Tony Robbins affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.

Marketing material provided: Banners, Text Links

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11. Brian Tracy

And finally we take a look at another well-known business coach and mentor in Brian Tracy. Whilst running on a slightly smaller scale than Tony Robbins above, there is a great range of business specific tools on this site covering such areas as:

• Personal Development
• Sales
• Business
• Time Management
• Leadership
• Book Writing
• Public Speaking

There is a lot on this site that can be utilised within any of the self development or business niches covering a number of price points that may make them a little more affordable if you are looking at assistance with small business rather than the corporate levels. The added availability of a good number of free tools and downloads will also add extra value here in attracting readers to your site.

Commission Rate: 20%

Payment Terms: Monthly

Cookie Duration: 120 Days

Application required?: Yes – Brain Tracy’s affiliate program is managed by CJ Affiliates. You will be required to apply for an account and then for the Brian Tracy affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.

Marketing material provided: Banners, Text Links

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Amazon Associates

Alternatively, should you wish to set up your site up with a range from a few different brands or companies on the same site then you can do so via Amazon. Amazon provides access to a good range of personal development related products and has a fairly good affiliate program as well. So if you wish, join the Amazon Associates program, locate the best products relevant to your site within Amazon itself and you can post links on your own site as per below:

Amazon’s commission rates are not too bad and some prefer this avenue due to the sheer amount of traffic and trustworthiness that comes with a company site of this size.

How to find your own affiliate programs

As stated earlier, by outlining the sites above I have really just tried to give you a good cross section of the types of programs that are out there by listing the really good ones in each ‘category’. That does not mean that you cannot find affiliate programs that better suit what it is that you are trying to do within this space especially as I could never even begin to cover every personal development related requirement or sub niche in the one post. Luckily for us, there is a simple way to find these programs online.

All you need to do is enter “affiliate: niche type” into your search engine (substituting ‘niche type‘ for whatever product it is that you are choosing to sell).

There are online personal development related affiliate programs for everything else that we have listed at the top of this page as well – you will just need to have a look around until you find one or two that suit your site. Once you have completed your searches, you can look through and find programs that:

• Relate to your niche/problems that you are solving.
• Have quality products – your brand can be severely damaged if you promote poor quality products.
• Have solid payment and customer service arrangement.
• Pay decent commissions.
• Have good testimonials covering commission payouts and quality of product.

In most cases, you will need to apply for the program before you are allowed to promote their products – don’t take this step lightly or you will be rejected. Affiliate programs will generally want to know:

• Your website name.
• Traffic levels.
• Why you want to join – (so I can make money by selling your online courses is unfortunately not generally a good enough answer).
• How you plan to promote their products.

Conclusion

So… There are 11 of the best personal development affiliate programs to study up on this year. I hope it has been helpful for you as you commence your own personal development based affiliate marketing business and as usual, please do not hesitate to comment below if you have any questions, need some advice or have any experiences to share. Oh, and especially comment if you have any experience with these, or any other programs as well.

Until next time

Have fun

Paul

Note: If you make a purchase from this page, there is a very good chance that I make a commission from it – these commissions do not increase your sale price.

Do you want further assistance with any of the above or need help to build your own personal development based website?

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