10 Boat Affiliate Programs

Hello there Sea Changers. Welcome back to my series of program lists to assist those of you looking to fund your sea change with affiliate marketing. Today we are going to head out onto calmer waters to look at my 10 boat affiliate programs to float in 2020. Boating is an extremely popular pastime and whilst it falls nicely within the lucrative hobby niche where we know people will spend money, there is also the professional and sporting element to it as well. There are a number of sub niche possibilities here as well so with a little work, this could be one that can be turned into quite a nice little sea change funding online business.

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Before we begin however, I am conscious that there are a number of different areas or sub niches within this subject hence the quantity of affiliate programs to choose from may be just as large. So how have I picked my best 10? Well… I really just wanted to give you a good cross section of what is out there so I did some searching around and checked a few out and chose them by looking at:

  • What they offer
  • Commission rates
  • Payment terms
  • Cookie duration
  • Application processes
  • Affiliate/Marketing materials provided

Before we start however, let’s have a look at what I mean by the term ‘boats’ and how it can be incorporated within an affiliate marketing website…

What do we mean by boats?

This is another one where the name itself probably covers everything that we need to know. So for the purposes of this post however, I am going to focus more on all things boats from the vessels themselves to accessories and chartering. I will probably stay away from sites that are more aimed at fishing and water sports etc. however I am pretty sure that there will be some overlap as usual.

As I have mentioned above, there is quite a lot that we could look into when it comes to boats so here I have just tried to cover a good cross section of boat affiliate program options covering:

  • Boats
  • General equipment
  • Accessories
  • Safety equipment
  • Charters
  • Services and Insurance

And of course anything else you can think of when it comes to making money with boats online… So, if you are looking to set up an online business in this space, let’s check them out below.

Boat Affiliate Programs - stripe

What can affiliate marketers promote?

There are essentially no real barriers to what affiliate marketers can promote when it comes to boats. There are however some things to be aware of as you run your eye over boat or marine affiliate program possibilities that may suit your site. These are:

  1. Know your audience, some are looking for specifics and want the best whilst others are hoping to just get themselves onto the water on a budget. Choose your affiliate sites accordingly.
  2. Hard core boating enthusiasts and/or professionals will not take risks if they don’t trust you or your affiliate site. Make sure the programs you choose are reputable and have good recourse options if the purchaser is not happy.
  3. Those purchasing as a new hobby, or for family adventures etc. will need to know exactly what they need and that the products you are promoting will fit in with their requirements. Make sure your programs can provide the products to back up the information that you are covering.

That said, stats show that people will spend money on boats and boating equipment online if it can make their lives easier so as long as you are meeting their needs and solving problems, then you are on the right track. And to give you a boost, let’s have a look at 10 programs that I have found below:

1. Marine Products

Boat Affiliate Programs - Marine Products

Let’s start with an all in one site in Marine Products. Marine Products provides access to just about every to do with the world of boating including:

  • Boats – new and used
  • Ballast parts
  • Boat trailers and parts
  • Wake boards and accessories
  • Outboard motors
  • Boat hardware and accessories
  • Water ski and wake surf gear and accessories
  • Towable tubes
  • Apparel

Boat Affiliate Programs - Marine Products stripe

To be honest, the list above probably doesn’t do the site justice however this is a great site for affiliates as it allows you to cover all aspects of boats, their accessories and uses in the one spot. In addition to this, the fact that they offer boats leads to some great high ticket commissions as well. There is certainly enough here to build an affiliate site around.

Boat Affiliate Programs - Marine Products affiliate

Commission Rate:

  • 8%=$1-$999
  • 9%=$1000-$2,499
  • 10%=$2,500-$7,499
  • 11%=$7,500-$14,999
  • 12%=$15,000-$24,999
  • 13%=$25,000 + month

Payment Terms: Monthly

Cookie Duration: 120 Days.

Application required?: Yes, the Marine Products affiliate program is managed by Avantlink. You will be required to apply for an account then for the Marine Products affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.

Marketing material provided: Banners, text links

Join the Marine Products affiliate program here


2. Boaters Marine Supply

Boat Affiliate Programs - Boaters Marine Supply

Boaters Marine Supply is a huge boating and marine supplier with a massive range of products covering all aspects of boating, water sports and boat maintenance. Again, I can only possibly list their categories however they do include:

  • Apparel & Rain Gear
  • Binoculars & Optics
  • Boat Care & Maintenance
  • Boat Covers / Bimini
  • Boat Electronics
  • Boat Paint
  • Boats & Motors
  • Cabin, Galley & Seats
  • Cameras & Night Vision
  • Charts & Maps
  • Cordage & Rigging
  • Deck, Cockpit & Console
  • Electrical Accessories
  • Engine
  • Hardware and Tools
  • Life Jackets & PFD’s
  • Life Rafts
  • Marine Plumbing
  • Mooring & Dock
  • Propellers & Shafts
  • Ram Mounts
  • Remanufactured Equipment
  • Roof Rack Systems
  • Safety & Flotation
  • Sailing
  • Steering Systems
  • Trailer Components
  • Trim Tabs
  • Trolling Motors
  • Watermakers & Filtration
  • Waterproof Cases
  • Weather Instruments
  • Winches & Windlass

There really is so much more that I could keep listing for quite a while – but you get the picture. As with most others of this type they also offer a great range of fishing, water sports and clothing items as well.

Boat Affiliate Programs - Boaters Marine Supply affiliate

This site is definitely one that you could build an entire affiliate marketing business around or it would be a great companion/add on to just about any boating, water sports or outdoor related niche possible – and maybe even for those dealing with boating professionals as well.

Boat Affiliate Programs - Boaters Marine Supply affiliate 1

Commission Rate: Not Stated

Payment Terms: Monthly

Cookie Duration: Not Stated

Application required?: Yes, application via email address on the Affiliate page.

Marketing material provided: Text links and banners, product purchase via personalised codes

Join the Boaters Marine Supply affiliate program here


3. Wholesale Marine

Boat Affiliate Programs - Wholesale Marine

Wholesale Marine is another large boat related site offering a great range of products – in fact, over 150,000 SKUs covering almost everything required to get a person out on the boat – except for the boat itself. Again, there is so much there that we could not even begin to cover everything here but their main categories include:

  • Anchoring
  • Dock and Mooring
  • Boat Ladders
  • Boat Fenders
  • Anchor and Dock line
  • Boat Grills and cookware
  • Kitchen and Galley equipment
  • Boat electrical and lights
  • Electronics and navigation
  • Engine parts and accessories
  • Fuel systems
  • Paint, Maintenance and cleaning supplied
  • Pumps and accessories
  • Seats and covers
  • Trailers
  • Safety Equipment

And for those mixing boating with pleasure – then they also have a great range of fishing and water sports equipment as well.

Boat Affiliate Programs - Wholesale Marine stripe

There is definitely enough here to build an affiliate marketing site around as well as a great blog to assist with more information for your readers or post ideas for your site.

Boat Affiliate Programs - Wholesale Marine affiliate

Commission Rate: 2-6%

Payment Terms: Monthly

Cookie Duration: 7 Days

Application required?: Yes, Wholesale Marine’s affiliate program is managed by CJ Affiliates. You will be required to apply for an account then for the Wholesale Marine affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.

Marketing material provided: Text links, banners

Join the Wholesale Marine affiliate program here


4. Boatworld

Boat Affiliate Programs - Boat world

As the name suggests, Boatworld is another an all encompassing boat related site that deals with everything to do with boats, their bits and uses. Their main catalogue is similar to the first three sites listed here – i.e. they have everything you could possibly need to do with boats – however they also offer a range of their own brand small inflatables and tenders up to 3.6mt, family sea-going RIBs and solid small boats. All in all, their range of products includes:

  • Boats
  • Fasten Borika Boat Accessories
  • Fish Finders
  • Outboard Motors
  • Boat Mirrors
  • Boat Fenders
  • Anchors & Mooring
  • Boat Covers
  • Boat Maintenance
  • Boat Accessories
  • T-Top Towers, Ski Pylons & Bimini’s
  • Boat Deck & Rigging Hardware

And for those covering other fuel powered items there is also a small range of ATV hand mitts, motorbike saddlebags and side bags and caravan covers as well.

Boat Affiliate Programs - Boat world stripe

Again this site could definitely be utilised to build a generalist business around or as a great addition to the professional, hobby boating, water sports, fishing or outdoors niches as well.

Boat Affiliate Programs - Boat world affiliate

Commission Rate: 5%

Payment Terms: Monthly

Cookie Duration: 30 Days

Application required?: Yes, You will need to enter personal and website information to apply.

Marketing material provided: Text links, banners

Join the Boatworld affiliate program here


5. MISSION

Boat Affiliate Programs - Mission

Now we take a look into the world of boating and lakes with MISSION. MISSION is a smaller site that designs boating gear that appears to be aimed at a day on the lake with such products as:

  • Inflatable water mats
  • Docking fenders
  • Wake boards and shapers

There is also a great range of fashion apparel, towels, coolers and ice chests as well.

Boat Affiliate Programs - Mission stripe

There is probably not enough on this site to base an entire affiliate marketing site around however it would be a great addition to any boating, water sports, water activities, lakeside, camping or outdoors niche as well as anything to do with picnics or family activities too.

Boat Affiliate Programs - Mission affiliate

Commission Rate: 10%

Payment Terms: Monthly

Cookie Duration: 30 Days

Application required?: Yes. You will need to enter personal and website information to apply. You must also have at least one social media site as well.

Marketing material provided: Product guides, brand guidelines, and marketing assets (logos, images, videos, etc)

Join the MISSION affiliate program here

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6. Sea Eagle

Boat Affiliate Programs - Sea Eagle

Let’s now start to narrow things down a little starting with Sea Eagle. Sea Eagle specialises in inflatables covering a number of uses such as:

  • Kayaks
  • Canoes
  • Fishing Boats
  • Pontoon boats
  • SUPs

They also offer a huge range of gear and accessories such as anchors, motor mounts, paddles, outboard motors, sails and so much more.

Boat Affiliate Programs - Sea Eagle stripe

There is probably not enough here to base an entire affiliate marketing business around however their offerings would certainly be a great addition to any boating, hiking, travel or camping niches. They also offer used boats as well as a comprehensive video buyers guide.

Boat Affiliate Programs - Sea Eagle affiliate

Commission Rate: 15%

Payment Terms: Monthly

Cookie Duration: 120 Days

Application required? Yes, Sea Eagle’s affiliate program is managed by Avantlink. You will be required to apply for an account then for the Sea Eagle affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.

Marketing material provided: Text Links, banners

Join the Sea Eagle affiliate program here


7. Water Outfitters

Boat Affiliate Programs - Water Outfitters

Our next site, Water Outfitters, is maybe technically more of a water sports one that a boating one if I am being honest, however as they have a good range of kayaks as well I have included them here. And added to their Kayaks, they do offer a good range of water sports and boating accessories including:

  • Towable Tubes
  • Wake Boards and accessories
  • Water Skis
  • Kayaks and accessories
  • Standup Paddle Boards
  • Canoes
  • Trailers and car racks

And as appears to be the norm with these types of sites, they also carry a massive range of water based clothing and shoes as well as wetsuits from all of the most well-known sporting apparel brands.

Boat Affiliate Programs - Water Outfitters stripe

This would make a great addition to any boating, water sports or outdoors site aimed at extreme sports nuts and hobbyists alike.

Boat Affiliate Programs - Water Outfitters affiliate

Commission Rate: Up to 8% (12% available based on performance and placement opportunities)

Payment Terms: Monthly

Cookie Duration: 30 Days

Application required?: Yes, the Water Outfitters affiliate program is managed by Avantlink. You will be required to apply for an account then for the Water Outfitters affiliate program. You will need to enter personal and website information to apply.

Marketing material provided: Text links, banners, exclusive affiliate offers

Join the Water Outfitters affiliate program here


8. Boatbookings

Boat Affiliate Programs - Boat bookings

Boatbookings now moves us into the world of charter boats (well, yachts really) with a range of services that organises Luxury Crewed Yacht charter vacations, adventures and experiences on:

  • Motor Yachts
  • Sailing Boats
  • Catamarans
  • Gulets

They also offer static charters for corporate events almost anywhere around the world.

Boat Affiliate Programs - Boat bookings stripe

This is a great site for those working directly within chartering yachts and boats or corporate entertainment, event organisation or travel as well as a great high ticket add on option to any boating niche as well.

Boat Affiliate Programs - Boat bookings affiliate

Commission Rate: 20% base (10% for returning customers)

Payment Terms: Monthly

Cookie Duration: 30 Days

Application required?: Yes, You will need to enter personal, website and social media information as well as planned promotional strategies to apply.

Marketing material provided: Text Links, banners

Join the Boatbookings affiliate program here


9. Boatjump

Boat Affiliate Programs - Boatjump

Boatjump is a boat rental operation that provides access to boats of all types and sizes at any number of ports around the world. The process is quite simple in that customers access the site and select:

  • Destination
  • Type of boat
  • Travel dates

From here they can discuss needs in regards to skipper (charter or self driven), supplies and so on until they have mapped out a complete trip.

Boat Affiliate Programs - Boatjump stripe

Obviously this site would work best as an add on to any boating or travel related business especially as a great high ticket option. There is also a fantastic blog allowing for some great post ideas and/or bonus information for your readers.

Boat Affiliate Programs - Boatjump affiliate

Commission Rate: 15% (on Boatjump’s own commission amount) – 7.5% on repeat clients

Payment Terms: Monthly.

Cookie Duration: Not Stated

Application required?: Yes – You will need to enter personal and website information to apply.

Marketing material provided: Text links and banners

Join the Boatjump affiliate program here


10. Boat U.S.

Boat Affiliate Programs - Boat U.S.

And finally we look into legal and support side of things with Boat U.S. Boat U.S. offers a number of services to boat owners including:

  • Towing
  • Advocacy
  • Boat Loans
  • Insurance
  • Striping and lettering
  • MMSI Registration
  • Storm/Weather Advice (via an app)

Boat Affiliate Programs - Boat U.S. stripe

You would probably not be able to base an affiliate program on this one however it would be an obvious add on for all sprectrums of boat use levels and needs. The site also provides a mountain of free information in regards to their services and boat ownership in general.

Boat Affiliate Programs - Boat U.S. affiliate

Commission Rate:

  • $10 per Basic Membership
  • $20 per Unlimited Freshwater Towing Membership
  • $25 per Unlimited Saltwater or Gold Towing Membership
  • $5 if Unlimited TRAILER ASSIST Service is added on to any of the above Membership sales

Payment Terms: Monthly

Cookie Duration: Not stated

Application required?: Yes – You will need to complete downloadable form on affiliate page and email to address included on form.

Marketing material provided: Text links, banners

Join the Boat U.S. affiliate program here


Amazon Associates

Alternatively, should you wish to set up your site up with a range from a few different brands or companies on the same site then you can do so via Amazon. Amazon provides access to a good range of boat related products and has a fairly good affiliate program as well. So if you wish, join the Amazon Associates program, locate the best products relevant to your site within Amazon itself and you can post links on your own site as per below:

Amazon’s commission rates are not too bad and some prefer this avenue due to the sheer amount of traffic and trustworthiness that comes with a company site of this size.

How to find your own affiliate programs

As stated earlier, by outlining the sites above I have really just tried to give you a good cross section of the types of programs that are out there by listing the really good ones in each ‘category’. That does not mean that you cannot find affiliate programs that better suit what it is that you are trying to do within this space especially as I could never even begin to cover every boat related requirement or sub niche in the one post. Luckily for us, there is a simple way to find these programs online.

All you need to do is enter “affiliate: niche type” into your search engine (substituting ‘niche type‘ for whatever product it is that you are choosing to sell).

Boat Affiliate Programs - affiliate

There are boat related affiliate programs for everything else that we have listed at the top of this page as well – you will just need to have a look around until you find one or two that suit your site. Once you have completed your searches, you can look through and find programs that:

  • Relate to your niche/problems that you are solving.
  • Have quality products – your brand can be severely damaged if you promote poor quality products.
  • Have solid payment and customer service arrangement.
  • Pay decent commissions.
  • Have good testimonials covering commission payouts and quality of product.

In most cases, you will need to apply for the program before you are allowed to promote their products – don’t take this step lightly or you will be rejected. Affiliate programs will generally want to know:

  • Your website name.
  • Traffic levels.
  • Why you want to join – (so I can make money by selling your outboard motors is unfortunately not generally a good enough answer).
  • How you plan to promote their products.

Conclusion

So… There are 10 of the best boat affiliate programs to float in 2020. I hope it has been helpful for you as you commence your own boating based affiliate marketing business and as usual, please do not hesitate to comment below if you have any questions, need some advice or have any experiences to share. Oh, and especially comment if you have any experience with these, or any other programs as well.

Until next time

Have fun

Paul

Note: If you make a purchase from this page, there is a very good chance that I make a commission from it – these commissions do not increase your sale price.

Do you want further assistance with any of the above or need help to build your own boating based website?

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Hey there, my name is Paul and I am the owner and founder of Make That Sea Change.  I spent 30 years in a cubicle working the 9 to 5 grind and just wanted to live at the beach.  I was lucky enough to achieve that with the help of my wife and our new Pilates studio.

Then I decided to help fund my new sea change with some affiliate marketing.  I joined Wealthy Affiliate, and as they say, the rest is history.

Let me know how I can help you fund your sea change today!

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