8 Coffee MLM Business Opportunities For That Downline Brew

Hey there Sea Changers… Recently I have been looking into the world of Multi Level Marketing (a.k.a Network Marketing) to see if there are some online business opportunities there. And whilst I have been focused on the more traditional areas of this industry such as Essential Oils, Supplements and CBD Products, I have also noticed an increase in MLM Companies that are including coffee as part of their stock portfolios. So, in order to make things a little easier for those of you interested in checking this out, I have created an outline below of some of the coffee MLM business opportunities I have found in my travels.

Now, before we start, most of these companies do not deal with coffee alone, rather as a part of a larger range of offerings mainly around supplements, weight loss and/or a particular plant or science. So all I have done here then is to include any site that has coffee to sell so that for those who are looking to get into the MLM world based on their passion for this little brown bean of caffeiney goodness can check them out. So let's get on with it…

What is MLM?

Multi-level marketing (MLM) programs are the traditional mainstay of the ‘party plan’ world of products such as Tupperware, Mary Kay and Amway etc. and, of course within the beauty/cosmetics, supplements and essential oils markets. These programs have become more popular in recent times – mainly due to the fact that much of the sales and marketing is now being managed online – with companies in other niches (such as coffee) are starting to get in on the action.

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8 Coffee MLM Business Opportunities For That Downline Brew

The ‘multi level’ aspects of MLM come from its hierarchical nature in which you make commissions based not only on those that you sell to, but also the sales of those whom you ‘sign’ into membership arrangements as well.

In short, the process works as follows:

  1. You join the program, either via referral from another person (known as your up line) or directly through their website.
  2. You promote the products of the company via parties, workshops or online.
  3. As you make sales, you offer incentives to your customers to sign up as a member of the program (there are different names for this but they all mean the same thing).
  4. That new member is then placed ‘underneath’ you in a hierarchical arrangement (known as your down line).
  5. You, and a number of levels of your up line, then gain extra commissions for everything they sell as well.
  6. If they manage to refer their customers into memberships, they also become a member of your down line allowing you to make up line commissions as well.

The number of levels of your up and down lines will vary depending on the program you have joined. Commission rates will also change as your down line grows or contracts and many will also offer other incentives such as total company sales percentages and/or access to membership prizes as your own business grows.

coffee mlm companies stripe

How do they calculate commissions?

When it comes to the earning of money via MLM, most programs manage their downline commissions and rankings via the calculation of Personal Volume (PV) points (there are different definitions of this such as Commission, Business or Group Volume but they all mean the same thing). Most MLM programs manage it this way in that commissions are paid on the points assigned to a product rather than the entire sales total. For example, if a product retails for $100 and has a 50PV rating (these generally vary from product to product and on retail or wholesale prices) then the commission is calculated on the $50 purchase only. So if a commission rate for a product is 20% then it will generate a $10 payment to the sponsor (i.e. 20% of the $50 commissionable amount).

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PV calculations can range from 1 point per $1 up to 1 per $1.50 or even $2. Obviously the closer to the dollar mark the calculation the better. In addition, most programs assign minimum PV sales per month – either personally or via customer sales – in order to qualify for commissions. Payments and rankings are then also calculated based on the total PV of the member, and their downline.

Coffee MLM Programs

Ok, let’s have a look (in no particular order)…

Vida Divina

Vida Divina MLM Review - Opportunity

Vida Divida was founded in 2016 by Armand Puyolt and Esther Romos who, with extensive backgrounds and success within Network Marketing companies, wanted to “provide a solid vehicle for home-based entrepreneurs to achieve their dreams”. The company is based in Ontario, California and runs with the motto #LeadWithLove.

Their catalogue offers a small to medium range of products aimed mainly at the detox and weightloss markets as well as a couple of cosmetics options as well. Their coffee range is smallish but does include:

  • Café Divina® – Premium Coffee with a range of flavour mixes.

The rest of their range includes

  • TeDivina® – Detox Tea.
  • Weight Loss Meal Replacement Shakes – Three flavours.
  • Dietary Supplements.
  • Vida Essentials – Skin Oil, Foundation and lipstick.
Vida Divina MLM Review - Stripe 2

They also offer a small range of merchandise and custom printing options (business cards etc.) as well. Pricing and/or a shopping cart does not appear to be available on their website which is often the case when a company is geared almost exclusively towards its Network Marketing arrangements.

Members of the Vida Divina MLM program are called Affiliates and form part of a relatively modern MLM program with an extensive range of commission and bonus options. Their compensation plan is available via a graphical display on their website with base information and benefits as follows:

Base Commission rate: 50%

Down line commission rates: up to 20% to 7 levels (1st generation (down line level 1) rates 50%) – Silver rank and higher.

Minimum monthly spend to qualify for commissions

  • Affiliates are required to maintain an ‘Active’ status by generating 120 Personal Volume (PV) per month to qualify for base retail commissions – approx $USD135 wholesale or $195 retail.
  • To qualify for Binary commissions, Affiliates must be Active as per above AND maintain at least one active Affiliate within both their left and right down line legs (i.e. at least one Affiliate in both legs needs to also generate at least 120 PV within the calendar month).

Payment terms: Weekly and monthly.

Application required?: Yes, application form on website.

Purchase requirements to join:

Yes – Starter kits ranging from $135 to $1360 must be purchased at time of sign up

Marketing materials provided: Personalised website, Vida Divina App, Extensive training.

Read more about the Vida Divina MLM Program here


Organo MLM Review - Affiliate

With a mission to “change lives by helping people reach new levels of balance, freedom and well-being…”, Organo is a company that has been built as a network marketing operation from the very start. It was founded in 2008 and is based in Richmond BC in Canada with operations in over 40 countries worldwide.

Organo (also often referred to as Organo Gold or OG) offer a good number of products across three main sub niche categories with their coffee offerings including:

  • Gourmet Black Coffee
  • King Of Coffee
  • Café Latte
  • Café Mocha
  • Café Supreme
  • Hot Cocoa
  • Green Tea
  • Red Tea
  • Espresso Capsules – compatible with Nespresso® Coffee Machines

As with most Coffee related MLM companies, they also offer a range of other products including:


  • OGX FENIX™ Rich Chocolate
  • OGX FENIX™ Creamy Vanilla
  • Ganoderma Lucidum
  • Mycelium
  • Spore Powder
  • Grape Seed Oil

Skin Care and Beauty

  • G3 Beauty Soap
  • OG Smile Toothpaste
  • beU – Serum, mask, moisturiser, cleanser
Organo MLM Review - products

The Organo MLM program calls their members independent ‘Distribution Partners’ who are part of what appears to be a standard program with a common retail and downline commission structure and a good number of bonus options included. Their compensation plan is available (albeit in a brief and fairly ambiguous version) on their website so here are the basics as I have found them …

Note: Much of this information has been taken from the South African version of the Compensation Plan as that is the only one I could locate via online searches…

Base Commission rate: up to 50%

Down line commission rates: 1 – 5% to 9 levels (level 1 down line is 5% – Rank of Marketing Associate and above)

Minimum monthly spend to qualify for commissions:

To qualify for downline commissions, Distribution Partners (DPs) are required to maintain a status of ‘Active’ via the generation of minimum PQV targets of at least 50 per month. This can be made of personal or customer sales. Base retail profit payments however can be earned without the need to meet or maintain sales targets.

Payment terms: Daily, Weekly, Monthly, Quarterly.

Application required?: Yes, Application form on website.

Purchase requirements to join: Yes – I was not able to locate any information in regards to joining costs or starting purchase requirements however the compensation plan does refer to Promotional Product Packs which appear to be optional at time of sign up. Some purchases will also be required if you plan to sell the products via person to person arrangements such as parties, kiosks, or markets etc.

Marketing materials provided: Personalised Website

Read more about the Organo MLM program here



Based in Canada, but born out of China, Alphay is a billion dollar company and the “world's largest grower, supplier, and knowledge-base of the Lingzhi mushroom”. The company has dedicated over half a century into the research and cultivation of this mushroom to combine the “wisdom of traditional Chinese medicine and advanced nutritional science to develop ground-breaking products that support health, beauty, well-being, and above all – longevity”

In general, Alphay offers a range of supplement capsules based on the cultivation of the Lingzhi mushroom that are incorporated with other ingredients from ancient and modern natural medicines (such as Organic Lion’s Mane, Cordyceps and Schisandra). Their mushroom blended coffee range, whilst not real large, includes:

  • Rich Black coffee
  • Caffe Latte
coffee MLM business opportunites - alphay coffee

The rest of their supplements based inventory is as follows (names of products reflect their benefit):

  • Cellular support
  • Balance your health
  • Rejuvenate
  • Soothe
  • Calm your mind
  • Nourish
  • Revitalize plus
  • Cleanse
  • Revitalize


  • Royal Blend tea

Lifestyle products

  • Gemsoles shoe inserts for men and women
  • Synergy Deep Sleep Eye Mask w/cover

The Alphay MLM program calls their members ‘Independent Distributors' who are part of what appears to be a simple program with a common retail and downline commission structure found within most MLM programs with a few bonus options included as well. Their compensation plan is available on their website so here are the basics as I have found them…

Base Commission rate: up to 25%

Down line commission rates: 5 – 15% to 8 levels (level 1 down line is 15% – rank Silver and above)

Minimum monthly spend to qualify for commissions

To qualify for downline commissions, Distributors are required to maintain a status of “Active” via meeting PQV targets of at least 50 per month. This can be made of personal or customer sales. Base retail sales commissions however can be earned without the need to meet or maintain sales targets.

Payment terms: Daily/Weekly/Monthly.

Application required?: Yes, Application form on website.

Purchase requirements to join: Yes

Although not stated on their website that I could find, my research did uncover the following (please comment below if this is inaccurate):

  • Joining fee: $35 – access to a personalised website, training and an online office.
  • Starter kits: Builder pack: $249 or Executive pack: $999 – From what I can find however, these are not mandatory

Ongoing purchases are not mandatory however the compensation plan does highlight the ability to purchase products at discount and sell at a price set by the Distributor at parties, kiosks, markets etc. meaning some outlays if this path is chosen.

Marketing materials provided: As per joining fee outline above.

Read more about the Alphay MLM program here

revital U


Calling itself the “Sample First Company”, revital U was founded by Andrew McWilliam in 2016. The sales focus of the company is based on its “You Don't Have To Sell… Just Sample!” philosophy. This is based on the theory that once you send some free samples to your friends and acquaintances, they will love the product so much that they will just have to buy. revital U is based in Dallas, TX in the United States.

revital U work predominately in the weight loss space with their range of coffee, tea and other supplements. This includes:

  • Smart Coffee – weightloss coffee
  • Smart Caps – coffee based weight loss supplement capsules
  • Smart Cocoa – appetite suppressing cocoa supplement/drink
  • Sweet Dreams – Hemp oil based dietary drops
  • Slim Tea – weightloss tea
revital U MLM Review - Products

The revital U MLM program calls their members ‘Brand Influencers' (BIs) who are part of what appears to be a very simple program with a limited number of common payment options. It doesn't however offer the full array of bonuses available in many other modern MLM arrangements. I could not find their compensation plan on their website but it did appear on a simple web search so here are the basics as I have found them…

Base Commission rate: 5% to 25% – dependent on number of active customers

Down line commission rates: 1 – 2% to 4 generations (level 1 down line is 2% – rank Qualified Brand Influencer and above)

Minimum monthly spend to qualify for commissions

To qualify for commissions, sponsors are required to maintain a rank of Qualified Brand Influencer or above meaning that they have at least 5 active BIs within their down line.

Payment terms: Monthly.

Application required?: Yes, Application form on website.

Purchase requirements to join: Yes

New BIs are required to subscribe to the revital U virtual office for $29.99

Due to the ‘sample first' sales method, no further minimum monthly purchases are required.

Marketing materials provided: Personalized website, a Sample Platform, a Mobile App, full access to our online business system (U Office), full corporate support, and executive module business and leadership training.

Read more about the revital U MLM program here

Total Life Changes

Total Life Changes MLM Review - Header

Information within the website in regards to this company is quite light on in that all I can find is Total Life Changers (TLC) is based in Amsterdam in the Netherlands. I quick search on YouTube however identified the founder as a couple of guys by the name of Jack and john (I couldn't clearly hear their last names) who started the company in 1999 with the plan to “change lives around the world”. At that time, they started with one product called Nutra Burst which has now expanded to the full array of products listed below and sold with a mission to “provide products and a community that you'll feel”.

Their product range is a little eclectic however on further inspection I would say that they are probably more of a health supplements company with some other ‘stuff' added on. Their coffee related input is admittedly restricted to a small IASO Tea and Coffee range.

The remainder of their category/product lists are as follows:

  • Dietary Supplements & Capsules
  • Multi Vitamins – Capsules and Liquid
  • Weight loss supplements
  • CBD Oil drops and creams
  • Face and hand creams
  • Soaps and toothpaste
  • Essential Oils
Total Life Changes MLM Review - Products

The Total Life Changes MLM program calls their members ‘Life Changers' who are part of what appears to be a fairly straight forward and standard program with base commissions and a few bonuses thrown in for good measure. Their compensation plan, whilst not available on the main pages of their website (that I could see), was found via a simple online search so let's check out the basics below…

Base Commission rate: 50% of the product's QV on all products sold.

Down line commission rates: 10 – 25% of downline sales (these are capped based on rank)

Minimum monthly spend to qualify for commissions:

To qualify for commissions, Life Changers (LCs) must be ‘Active' via the generation of at least 40QV or more (dependent upon rank) worth of sales on the monthly anniversary of their last order – this can be made of personal or customer orders.

Payment terms: Weekly and Monthly

Application required?: Yes, Application form on website.

Purchase requirements to join: Yes

New LCs are required to purchase either a Standard or Digital Starter Kit for $49.99 as well as a product purchase at time of sign up. Products costs range from around $50 for a single product up to over $1000 for a kit.

Marketing materials provided: Business Starter kits, Training, Back Office

Read more about the Total Life Changes MLM program here


Youngenvity MLM Review - Opportunity

Youngevity was established in 2001 by Dr. Joel Wallach who has based company operations on the philosophies that centre on one crucial question: “How can we live younger, longer?”. The company is based in Chula Vista, California in the United States with operations in 16 countries worldwide.

Youngevity has a large array of options across a number of product lines including the weigh loss market. Again, in a site that has one of the largest array of products I have seen in an MLM, there is a range within this niche large enough to warrant it as an inclusion here. As per many of these types of sites, their coffee range is not huge and forms part of a greater beverage market. In this case, they stock a range of Fair Trade Ground coffee in a number of flavours.

coffee MLM business opportunites - youngevity coffee

As for the rest of their stock range, there is a so much there that for the purposes of this post, I will list the main categories only:

Weight Loss

  • Reduce Weight Loss Formula
  • PreWorkout Pixie™ Energy + Focus
  • TRIM Stiks
  • HSP Weight Loss with Liquid Osteo
  • Slender FX Weight Loss Bundle
  • Slender Fx Keto Caramel Bars
  • Slender Fx™ Rev
  • Slender FX™ Keto Power Up™
  • Youngevity FitShake™ Chocolate
  • TAIslim® Liquid
  • TAIslim® liquid (Case of 4)
  • Ultimate Mineral Caps™ – 64 capsules
  • Burn 60 Superfood Chews
  • Youngevity FitShake™ Banana Cream
  • Youngevity Super Greens Canister
  • Beyond Hot Chocolate™ Keto-Single Canister


  • Healthy Body Paks
  • FX Products
  • Targeted Nutrition
  • Proline
  • Nutritional Beverage
  • Energy & Performance

Spa and Beauty

  • Face
  • Eyes
  • Nails
  • Lips
  • Bath & Body
  • Skin Care
  • Dental Care
  • Tools & Accessories

Home Essentials

  • Blends
  • Single Oils
  • Kits & Collections
  • Relaxation & Therapeutic
  • Carrier Oils
  • Tools & Supplies
  • Diffusers & Accessories
  • Roller Bottles


  • Apparel
  • Nails
  • Jewelry
  • Hand Bags & Accessories

Household and Family

  • Cleaning
  • Dishware
  • Garden
  • Laundry Care
  • Pet Care

Food and Beverage

  • Beverages
  • Shakes & Bars
  • Nutritional Packs & Programs
  • Sweet Treats
  • Spices
  • Vinegars
  • Super Foods

The Youngevity MLM program calls their members Distributors. Their compensation plan is directly available on their site (with a little searching) and contains a fairly simple program with a basic retail and downline commission structure as well as a few bonuses along the way. Here are the basics as I have found them…

Discount: 20 – 30% for Distributors

Base Commission rate: 20 – 30% (based on retail sales on discounts above)

Down line commission rates: 2 – 8% to 9 levels (Level 1 downline commissions 5%)

Minimum monthly spend to qualify for commissions

  • Distributors are required to generate at least 50 PQV to qualify for commissions – this can be made of personal or customer sales.

Payment terms: Weekly and Monthly.

Application required?: Yes, Application form with first purchase

Purchase requirements to join: Yes

Membership enrollment fee – $30 – then $49.95 annually

A Business builder kit is also required at time of enrollment – prices range from $USD30 – 499.

Marketing materials provided: Welcome Pack, Replicated website, access to an experienced Business Coach

Read more about the Youngevity MLM Program here

HB Naturals

HB Naturals - opportunity page

HB Naturals, (or Heart and Body Naturals) is a relatively young company whose purpose is to “share the synergistic Healing Trilogy products formulated with the healing power of plants provided by our creator”. Based in Wilder, Kentucky, HB Naturals was established by Paula and Ben Scarcella and Alexandria Brighton and still runs as a family owned business with a commitment “to always be authentic, ethical, and transparent, without favoritism, while respecting the invaluable partnership with our Consultants”

HB Naturals offers over 200 products aimed, as the name suggests, at providing natural remedies for internal and external use. And although I have come across this site when looking into CBD oil based platforms, they do offer a CBD oil infused coffee option as well.

HB Naturals - coffee

Below is a basic list of the rest of their range of products.

  • Essential oils
  • Hemp/CBD oil based products
  • Pet Products
  • Coffee
  • Biominerals
  • Personal care products
  • Weight loss products

The HB Naturals MLM program is known as its Incentive Plan. The base details are as follows:

Base Commission rate: 50%

Down line commission rates: 5% to seven levels (1st generation (down line level 1) rates 10 – 50%).

Minimum monthly spend to qualify for commissions

  • Tiered starting at approximately $37.50 per month to qualify for downline commissions and bonuses.
  • Nil to earn commissions on straight referral sales only (affiliate marketing arrangement).

Payment terms: Instantly, daily and monthly.

Application required?: Yes, basic personal information only.

Purchase requirements to join: No.

Marketing materials provided: Links to 6 personal HB Naturals Websites.

Read more about the HB Naturals MLM program her


Hempworx MLM Review - opportunity page

Hempworx was established by Josh and Jenna Zwagil and is based in Las Vegas NV. Their experimentation with CBD oil based products started in 2016 after a major illness leading to the Hempworx brand of products being first released in 2017. The company is a subsidiary of a larger company called mydailychoice.com and originally started as a part of the latter. This can make things confusing (and the subject of some negative reviews) as much of their site is branded that way rather than Hempworx.

Hempworx offers a full range of CBD Oil based products including, as per many companies in the CBD Oil niche, a CBD infused coffee product.

coffee MLM business opportunites - hempworx

Their other catalogue items include:

  • Tinctures
  • Topicals
  • Pet products
  • Bath Bombs
  • Keto Creamers
  • Gummies
  • Hair Care
  • Body Lotion

The Hempworx MLM program is actually just called their affiliate program with the MLM components tacked onto the end. To be honest however, it is definitely more MLM that just a plain affiliate arrangement.

Base Commission rate: 25%

Affiliate discount: 25%

Down line commission rates: up to 85% to 10 levels (1st generation (down line level 1) rates 25-30%).

Minimum monthly spend to qualify for commissions

  • Affiliates are required to maintain a 40 – 200 Business Volume (BV) purchase level per month (depending on ranking) to qualify for commission – approx $100.

Payment terms: Weekly and monthly.

Application required?: Yes, personal and payment information at time of first purchase

Purchase requirements to join: Yes

  • Once off $20 account activation payment
  • Start kits ranging from $39 to $299 ($39 starter kit does does not provide enough BV to qualify for commissions).

Marketing materials provided: Lead capture pages, marketing websites, customer websites, contact manager, auto-responder emails, and a tracking back office.

Read more about the Hempworx MLM program here


So… There are some of the best Coffee MLM programs to work with in 2021. I hope it has been helpful for you as you commence your own online multi level marketing business and as usual, please do not hesitate to comment below if you have any questions, need some advice or have any experiences to share. Oh, and especially comment if you have any experience with these, or any other programs as well.

Until next time

Have fun


Do you want further assistance with any of the above or need help to build your own MLM or Coffee based website?

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Hey there, my name is Paul and I am the owner and founder of Make That Sea Change.  I spent 30 years in a cubicle working the 9 to 5 grind and just wanted to live at the beach.  I was lucky enough to achieve that with the help of my wife and our new Pilates studio.

Then I decided to help fund my new sea change with some affiliate marketing.  I joined Wealthy Affiliate, and as they say, the rest is history.

Let me know how I can help you fund your sea change today!

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Note: This is an unbiased review as I am not a member of the any of the programs listed here (and hence make no commissions from any of the links included within this post). The reason for this is that I prefer to write these posts based on what a newbie would be seeing if they were interested in joining – that way I feel I can make a better judgment on what it is that these companies are offering within their programs.

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