Hey there sea changers, and welcome back to my series of MLM reviews. Today we are going to a visit a company that, like many others within the MLM market, offers a large range of products from a few niches with my Sunrider MLM Review. These sorts of MLM programs appear to be quite popular as they allow for the sale of products into a number of varying and popular markets such as cosmetics, supplements, beauty and health and well being. So, what is the Sunrider MLM all about? Let's have a look and find out…

Sunrider MLM Review - Header

What is MLM?

Multi-level marketing (MLM) programs are the traditional mainstay of the ‘party plan' world of products such as Tupperware, Mary Kay and Amway etc. and, of course within the beauty/cosmetics and supplements markets. In recent times, much of the sales and marketing process are now being managed online leading to MLMs experiencing a bit of a resurgence. This means that the network marketing model of having to personally recruit a down line has been reduced with the ability to connect with a greater audience via modern online marketing methods (MLM is often referred to as Network Marketing due to the fact that much of the sales are made within the personal networks of members).

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The ‘multi level' aspects of MLM come from its hierarchical nature in which you make commissions based not only on those that you sell to, but also the sales of those whom you ‘sign' into membership arrangements as well.

In short, the process works as follows:

  1. You join the program, either via referral from another person (known as your up line) or directly through their website.
  2. You promote the products of the company via parties, workshops or online.
  3. As you make sales, you offer incentives to your customers to sign up as a member of the program (there are different names for this but they all mean the same thing).
  4. That new member is then placed ‘underneath' you in a hierarchical arrangement (known as your down line).
  5. You, and a number of levels of your up line, then gain extra commissions for everything they sell as well.
  6. If they manage to refer their customers into memberships, they also become a member of your down line allowing you to make up line commissions as well.

The number of levels of your up and down lines will vary depending on the program you have joined. Commission rates will also change as your down line grows or contracts and many will also offer other incentives such as total company sales percentages and/or access to membership prizes as your own business grows.

Who are Sunrider?

Sunrider MLM Review - Home

Sunrider was founded in 1982 by Dr. Tei-Fu Chen, a world-renowned herbalist and his medical doctor wife, Dr. Oi-Lin Chen. With a belief that the sun is the source of all life and a symbol to assist people to live the life of their dreams, they offer “the finest herbal health and beauty products” which are distributed to nearly 50 countries and territories worldwide.

Sunrider is based in Los Angeles, California in the U.S. where they also research, formulate and manufacture their own products.

Sunrider MLM Review - process

What do they Sell?

As mentioned above, Sunrider provide access to a good number of herb based products across some of the most popular and highest grossing niche markets sold online. These products include:

Herbal Food & Beverages

  • Sunectar® – Yerba Dulce leaf extract
  • SunnyDew® – Yerba Dulce leaf extract
  • Sunrider VitaFruit® – Herbal Super Jiuce
  • Fortune Delight® – Herbal Tea
  • Calli® – Herbal Tea
  • Smart Gummy™ – Mango
  • VitaDophilus® – Live Culture Bacteria
  • SunFit Protein Plus – Pea and Rice Protein
  • NuPlus® – Concentrated Herbal Food
  • VitaDelight™ – Whole Food Concentrate

Herbal Supplements

  • VitaSpray® – Vitamin B12
  • Beauty Pearl® – Concentrated Herbal Extract for the skin
  • Quinary® – Concentrated Herbal Super Food
  • Liqui-Five® – Concentrated Herbal Super Food
  • Alpha 20C® – Concentrated Herbal Super Food
  • SunBar® – Concentrated Herbal Energy Bar
  • Action Caps Fit 100 Caps – Fat Burning Powder
  • SportCaps® – Energiser Caps

Skin Care

  • Kandesn® Cleansing Cream
  • Kandesn® Cleansing Foam
  • Kandesn® Balancing Splash
  • Kandesn® Deep Moisture Lotion
  • Oi-Lin® Skin Care Trial Set
  • Dr. Chen® Youth Emulsion
  • Dr. Chen® Youth Masque
  • Oi-Lin® Cleansing Cream
  • Oi-Lin® Revitalizing Cleanser

Personal and Home Care

  • Kandesn Herbal Deodorant
  • Kandesn® Hand Cleansing Gel
  • Kandesn® Beauty Bar
  • Oi-Lin® Liquid Soap
  • Kandesn® Hand & Body Lotion
  • Kandesn® Shampoo
  • Kandesn® Conditioner
  • Oi-Lin® Shampoo
  • Oi-Lin® Conditioner
  • Kandesn Hand Cleansing Gel with 70% alcohol
  • SunSmile® Herbal Toothpaste
  • SunSmile® Herbal Whitening Gel
  • SunSmile® Fruit & Vegetable Rinse
  • SunBright® SuperClean™ Laundry

Color Cosmetics

  • Face
  • Eyes
  • Lips
  • Nails
  • Makeup Tools
Sunrider MLM Review - Products

Item costs appear to fall into the low to medium price range of around $10 to $200 per product keeping it in line with others within these multi-offering niches such as Omnilife and Youngevity.

MLM Program outline

The Sunrider MLM program calls their members ‘Independent Business Owners' (IBOs) who are part of what appears to be a simple program with a common retail and downline commission structure and a good number of bonus options included. Their compensation plan is available on their website so here are the basics as I have found them…

Base Commission rate: 10% to 25%

Down line commission rates: 5 – 10% to 5 levels (level 1 down line is 5% – rank Star and above)

Minimum monthly spend to qualify for commissions

To qualify for downline commissions, IBOs are required to meet monthly PV targets of at least 150 per month. This can be made of personal or customer sales. Base 10% sales commissions however can be earned without the need to meet or maintain sales targets.

Payment terms: Monthly.

Application required?: Yes, Application form on website.

Purchase requirements to join: No

As far as I can tell from the compensation plan and website, there are no entry costs or starter kit purchase requirements.

Marketing materials provided: IBO Pages, Sunrider University, Business Center, Sunrider Office mobile app, and online marketing tools

Within most MLM programs, rankings and commissions are determined by the total personal volume (PV) generated by the IBO and their down line within a calendar month with points assigned to each product. These point allocations can range from 50 to 100% of the retail price of each product (before tax and shipping) and vary from item to item and currency of sale.

From what I can tell with the Sunrider MLM program, PV is calculated at 100% of the USD retail sales price however downline commissions (non personal sales) are paid on Commissionsal Volume (CV) only. I could not find any information in regards to percentage calculations however as an example, if a product is sold for $100 with a CV of 70, then payments are calculated on $70 of the sale cost not the full $100. Hence, then if a downline commission rate is 5% then the payment to the stylist would total $3.50 (i.e. 5%of $70).

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You too can start your very own online business here that can make you money from anywhere in the world!!

How can I get paid?

Ok, so from what I can garner from the Sunrider Infinity Compensation Plan, there are 9 ways in which IBOs can make money when they promote and sell Sunrider products. These are fairly straight forward and there are a few of the extra bonuses found in many other MLM arrangements. The 9 payment options for the Sunrider MLM program are outlined as follows:

1. Retail Sales Bonus

These are the base commissions earned by the general day to day retail sales that IBOs can generate via parties, popups or kiosks (where a 10% profit is made based in the difference between the IBO discount and the retail sales amount) or online via their personalized app (percentages range from 3 – 15% based on volume). There are 6 tiers of personal commissions based on sale volume as follows:

Sunrider MLM Review - Retail Sales Bonus

As above, to qualify for the Personal Sales Commissions, IBOs are required to meet a minimum sales target of 150PV or above. For the base 10% rate however, no minimum sales targets apply.

2. Fast Start Bonus

IBOs who are able to recruit and train new downline members within their first 3 months of operation will earn 5% on the sales of their new recruits during their first three months as well (i.e., their enrollment month + next 3 full months)

Sunrider MLM Review - FSB

Fast Start Bonus is paid on CV.

3. Star Elite Advancement Bonus

The Star Elite Advancement Bonus is designed to entice new IBOs to generate sales and recruit new members as soon as possible via the payment of $100 if they can achieve the rank of Star Elite within their first three months of operations.

And in addition, should a member of the IBO's downline qualify for the Star Elite Advancement Bonus, then the sponsoring IBO will receive a $100 match as well.

Sunrider MLM Review - SEAB

4. Unilevel Bonuses

As the name suggests, Unilevel Bonuses are Sunriders's version of the traditional unilevel commission structures prevalent within many MLM programs. Within the Sunrider MLM program, commissions are paid to 5 levels based on the rank of the IBO as follows:

Sunrider MLM Review - Unilevel

IBOs must be at rank of Star and above to qualify for Unilevel Bonuses.

5. Development Bonus

IBOs who are able to reach the rank of Ace Prime or higher qualify for the Development Bonus where they can earn up to 2% (capped) on:

1. Each leg in their personal group that has at least one qualified member at rank Ace and above. This bonus is paid on the highest Ace to Ace Elite in each leg up to the rank of the IBO.


2. Each leg in the IBO's down line has at least one 1st Generation IBO (i.e. personally sponsored) who is at rank of Ace Royal or higher in that month.

6. Ace Royal Advancement Bonus

In the similar fashion to the Star Elite Advancement Bonus above, the Ace Royal Advancement Bonus is paid in the amount of $400 to IBOs who achieve the rank of Ace Royal for the first time.

And in addition, should a member of the IBO's downline qualify for the Ace Royal Advancement Bonus, then the sponsoring IBO will receive a $400 match as well.

7. Check Match

The Check Match payment is a common reward for those reaching the higher ranks in the Sunrider program in that IBOs at rank of Hero and above receive a match on the Unilevel Bonus, Fast Start Bonus and Turbo Infinity Bonus earnings of the generations below them. These payments are outlined as follows:

Sunrider MLM Review - Check Match

8. Turbo Infinity Bonus

The Turbo Infinity Bonus is another high level rank bonus where IBOs at rank of Hero and above can receive a percentage on the sales beginning with their 6th down level to unlimited levels. The bonus is capped at 3% of company wide CV and paid as per below:

Sunrider MLM Review - Turbo Inf Bonus

9. Icon Bonus

And finally, the Icon Bonus rewards those at the absolute top rank levels with a yearly payment per rank as:

  • Icon: $8000
  • Icon Elite: $16000
  • Icon Royal: $40000

Payments are made over 12 months for every month that the IBO is able to maintain rank.

Ranking structure

Sunrider, as with most MLM programs, uses ranking structures on which to base commission payments and other bonuses upon. Rankings for the Sunrider MLM program are as follows (note personal and team sales qualification targets as well):

Sunrider MLM Review - Rank

Again, as is common with almost all MLM programs, rank progression is determined by both the number of members within the IBO's down line, and the total sales made by those members per month. Ranks can rise and fall based on the ability (or dis-ability) to reach the required member and sales targets.

What is good about it?

So, after a good look around the site and looking at all the options I could find, I do like the following:

  • Commission rates for entry level sales are good.
  • Program is simple and easy to follow.
  • Base retail profits can be earned without the need to meet sales targets.

What is no so good about it?

There are also some things to be aware of including:

  • Product qualifying point calculations are not clear.
  • Minimum monthly sales targets are required for all downline commissions.

How much can you make?

Sunrider provides an income disclosure statement on its website as follows:

sunrider income disc

As per the table above, it can safely be assumed that as it is with most MLM arrangements, the number of members who earn enough from this program to make a living is very low (1% or less).

My final thoughts

Look, MLM is not an easy platform to make money in and there is not much that I have seen here to put this program above the many others I have seen. However, the program is pretty straight forward with common commission arrangements and the ability to make sales in person or online. So if you are passionate about these products with a large customer list at your disposal and the ability to generate good sales via online processes, then the 10 – 25% base commission rates might just appeal here.

Once you have joined, there are not the usual financial pressures of needing to make minimum personal purchases in order to qualify for commissions as long as you can make them within your down line. Although from what I can see, I think if you are going to succeed within this MLM program, you will need to have a good array of demonstration stock on hand. You may also need to bump up your personal purchase quota if customer sales alone are not enough for you to qualify for commissions and/or discounts within a particular month.

I was unable to locate any negative reviews in terms of non-payment etc. although there were some negative comments about the quality of customer service and the MLM program itself – although it was not really anything that is uncommon in regards to MLM programs or products within this niche. Sunrider was taken to court in 2016 under claims it was operating as a pyramid scheme. These charges were dismissed.

Sunrider MLM Review - Stripe 2


So there you have it, my honest review and appraisal of the Sunrider MLM program. I hope it has been of assistance but as usual, if you have any questions or experience with this program please do not hesitate to reach out by commenting below – especially if any of my information is inaccurate.

Are there any other programs you have been looking at but want to know more about? If so, please comment below and I will do my best to get some details for you.

Do you want further assistance with any of the above or need help to build your own online website?

Are you looking for a comprehensive training platform that can give you step by step training, 24/7 support, tools to develop and host your very own website, ongoing assistance with SEO and social media and access to some of the best affiliate marketing minds on the planet, then click on the following link to read more about Wealthy Affiliate.

Until next time

Have fun


Note: If you make a purchase from this page, there is a very good chance that I make a commission from it – these commissions do not increase your sale price.

Sunrider MLM Program


Clarity of Information


Commission Structure


Cost to Enter


Ongoing Cost Requirements


Bonus Structure



  • Commission rates for entry level sales are good.
  • Program is simple and easy to follow.
  • Base retail profits can be earned without the need to meet sales targets.


  • Product qualifying point calculations are not clear.
  • Minimum monthly sales targets are required for all downline commissions.

Introducing Wealthy Affiliate, My #1 Recommendation for Setting Up Your Own Online Business

wealthy affiliate new home page

When I started, I knew I wanted to work online, but had absolutely no idea where to begin! You see I had watched friends of mine run a sales party to sell essential oils and someone asked if they could just sell them online?

Then, as I sat on the bus heading into my office job, I started to wonder if I could do just that, sell essential oils online.

Anything to stop having to catch this bus to and from work every day right!

The trouble was, as I mentioned above, I had no idea how to even start.

So of course I started to look around online and found all these courses! They all promised me riches then took my money but left me with no riches!

Then I stumbled across the program that didn’t promise me riches, but told me it could help me get started even with no experience!

So I did that, joined Wealthy Affiliate that was it, and the rest as they say, is history!

But it doesn’t come without work!

That is the key here! I began on their starter membership and did the training! I then joined as a member and did some more training!

Each night after work, I would do a little more, then a little more.

And to cut a long story short, after 10 months I realized I didn’t really like writing about essential oils, so I sold the site for about $2000. But I had learned so much that I started another – about fishing and camping!

Then, after 18 months (by which time it had earned me close to $10k), I was offered $17k for the site, so I sold it too.

Now, through my travel blog, I’ve been able to fund my passion for travel and explore different places around the world.

In the past few months, I’ve been fortunate enough to travel to some amazing destinations, including Bali, Los Angeles, Dallas, Vancouver and Las Vegas.

The success of my travel blog has allowed me to fully fund my travels and explore new destinations with my family.

Steps to Creating a Successful Travel Blog - Me at Whistler

Try the Wealthy Affiliate as a Starter Member and Build your First Hub!

As you start your journey, Wealthy Affiliate is there for you with the most comprehensive training package I have ever seen – And as I have mentioned, I have used a few in my professional career trust me.

To get you started, Wealthy Affiliate has recently introduced the Hub.

The Hub

The hub is an AI based niche and website creation tool that will get you up and running with the foundation of your OWN business in just a few minutes. This includes:

  • Your website – hosted and inclusive of a WordPress editor
  • Your brand
  • Your ‘done-for-you’ research
  • Your blueprint
  • A task list that is going to help you drive the creation and growth of your business moving forward.
Wealthy Affiliate Review 24 - Hub screen

The hub makes the website creation process simple which allows you to get started on the training with a solid base and understanding of the processes.

All you need to do is choose your subject – which is known as your ‘niche’ – and follow the steps on the screen.

Oh, and as you run through the training below you may realize that what you created above is not exactly what you want. That’s ok, you can just create a new hub!

Wealthy Affiliate Training

Then as you continue your journey, the Wealthy Affiliate Hub is there for you with the most comprehensive training package I have ever seen – And I have used a few in my professional career trust me.

Above we discussed the use of the Hub to set up a website. Once you have done this, you will be able to access the “Step-by-Step Core Training”.

This is available to all members including starter members and will give you everything you need to know to continue to create your online business.

Wealthy Affiliate Review 24 - step by step core training

Member Training

There are also Live weekly classes taught by REAL industry experts on a range of topics like artificial intelligence (AI), SEO, YouTube, WordPress, PPC marketing and more.

wealthy affiliate master training

Great, What Else Does Wealthy Affiliate Have To Help You?

So, let’s keep this short, Wealthy Affiliate is a one-stop-shop platform that provides:

  • The Hub – this is the starting point and uses AI processes to assist you in determining your niche and creating your brand.
  • Complete training programs to assist with the development of your own affiliate marketing website in your own niche.
  • Website creation and publishing tools including access to WordPress editors and themes.
  • AI Content article design and content creation
  • Domain name purchasing (you get a free domain when you upgrade to the Premium membership).
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  • Online help and chat forums.
  • Weekly live training events.
  • 24/7 support.
  • Keyword access tools.
  • SEO assistance.

The platform has been active for over 15 years with the original developers and owners, Kyle and Carson, still extremely active in its day to day operations – especially as they rollout their AI capabilities.

wa first two steps

You Can Try it Yourself For Free

Now of course I can tell you all about how Wealthy Affiliate works (because it does) until I am blue in the face. But every other program out there – including the shams and scams – will tell you the same thing!

So how about you just try it for free yourself. The Wealthy Affiliate Starter membership is free to join and gives you access to everything you need to get started – all without the need to spend a cent!

With the starter membership, you get:

  • 1 Limited Business Hub
  • 1,500 AI Word Credits
  • Try the AI Author Platform (BETA)
  • 1 Practice Website
  • Jaaxy Starter
  • Limited Help & Support
  • Core Niche Training (8 Classes)

And of course I will be there to help you every step of the way as well!

Look, in the interest of transparency, whilst Wealthy Affiliate does offer a free starter membership, this is designed to give you a look around, have a practice and see if it is worthwhile for you – which is a really great option.

However, as with all new businesses, you will need to make some investment so if you are serious about making money online , you will need to upgrade to a premium membership as this will give you access to all the tools you need in the one spot to succeed!

Afterall, every business needs tools to grow!

So How Much Does This Really Cost?

Wealthy Affiliate does not use upsells once you join – but as I mentioned in the video, to succeed here you will need to invest in a membership. There are a couple of options that provide access to all the tools, training and assistance that you could need – and a free domain as well.

Wealthy Affiliate offers a trio of membership tiers, as detailed on their pricing page.

You can opt for the Starter membership at no cost, the Premium membership for $49 per month or the Premium Plus+ membership for $99 per month. That’s the full extent of it – and you can absolutely build your website without having to spend another cent.

You won’t encounter any unexpected additional charges or covert fees and as a Premium member, you’re equipped with all the essentials to initiate, develop and expand a thriving online enterprise.

Those who opt for the Premium membership are provided with

  • Hosting for their websites
  • A complimentary domain name
  • Access to hundreds of hours of current expert tutorials
  • Various marketing and research tools
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And for those of you who want to make a serious investment into your future, there are some yearly options as well below to give you peace of mind that you have a whole year ahead of you to get stuff done!

And Don’t Forget the Personal Coaching

Once you join, not only do you get plenty of assistance from me, but you also have access to expert coaching, support and mentorship from real industry experts.

I mean, you can have access to all of the top-tier affiliate marketing training in the world, but inevitably, questions arise, particularly during the initial stages.

With an exceptionally dynamic and engaged community that boasts over 2.7 million members, Wealthy Affiliate offers an environment where you, as a member, can fully immerse and leverage this network.

You’re never alone; you have the collective wisdom of an entire community at your fingertips, ready to assist at any moment.

Plus, there’s always-on, rapid-response website support to handle any technical queries you may encounter.

WA graphic

Wealthy Affiliate Works: Real Results From Real People

As I have mentioned a number of times, Wealthy Affiliate has helped me make real money online though its training and tools.

I have made money each month as well as a sale for $17,000.

But again, those promoting other programs will tell you the same thing!

So let’s get away from me and see what others are saying:

To start with, Wealthy Affiliate has a 4.9 out of 5 Star TrustPilot rating, which is a remarkable accomplishment in any industry, let alone the online business industry.

WA trust pilot image

And here are some of those reviews:

wealthy affiliate trust pilot

And this is what people are saying within Wealthy Affiliate as well:

home page - success at WA

So, Let’s Make a Decision!

Let’s be frank, you have read this far so why not go all in, click on the button below to get started on the way to your very online business.

And once you are in and have had a play around with the hub, look for the little envelope on the top right and there will be a message from me. It is of course automated so respond to let me know you are there and we can start this journey together.

(oh, and the profile is mine so you can find me that way as well)

wealthy affiliate envelope

See you there


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