Hey there sea changers, and welcome back to my series of MLM reviews. Today we are go head long into Eco-Friendly mode with my Wikaniko MLM Review. The sale of environmentally friendly and sustainable products is gaining in popularity especially within online markets. In fact, by my research, 1000's of people per month undertake searches for eco-friendly products meaning there is a definite interest there. So is Wikaniko a MLM program worth looking into? Let's have a look and find out…
What is MLM?
Multi-level marketing (MLM) programs are the mainstay of the ‘party plan' world of products such as Tupperware, Mary Kay and Amway etc. and also popular within the home cleaning and health and beauty markets. MLM has become a little more popular lately – mainly due to the fact that much of the sales and marketing is now being managed online – alleviating the need to run parties – and, more importantly, not hassle everybody you know to join (you can of course, but you don't have to).
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The ‘multi level' aspects of MLM come from its hierarchical nature in which you make commissions based not only on those that you sell to, but also the sales of those whom you ‘sign' into membership arrangements as well.
In short, the process works as follows:
- You join the program, either via referral from another person (known as your up line) or directly through their website.
- You promote the products of the company via parties, workshops or online.
- As you make sales, you offer incentives to your customers to sign up as a member of the program (there are different names for this but they all mean the same thing).
- That new member is then placed ‘underneath' you in a hierarchical arrangement (known as your down line).
- You, and a number of levels of your up line, then gain extra commissions for everything they sell as well.
- If they manage to refer their customers into memberships, they also become a member of your down line allowing you to make up line commissions as well.
The number of levels of your up and down lines will vary depending on the program you have joined. Commission rates will also change as your down line grows or contracts and many will also offer other incentives such as total company sales percentages and/or access to membership prizes as your own business grows.
Wikaniko MLM Review: Who are Wikaniko?
Ok, so Wikaniko was established “10 years ago” by Andrew and Kate who have built a nice little site dealing in products that have been responsibly sourced, plastic free and environmentally friendly. With a goal to “help empower you with the knowledge and confidence to be able to make conscious choices about the products you use”, Wikaniko has turned from an idea that was never really meant to be a company into a sustainable business assisting the environment One Step at a Time.
Wikaniko is based in the United Kingdom.
What do they Sell?
Once you stop to look at it, you will realise that Wikaniko actually stocks a massive range of products over a number of popular (and regularly purchased) areas. There is way too much to list here so for the purposes of this post, I will stick to the main categories only including:
Baby & Child
- Nappy Sacks
- Lotion
- Bath
- Blankets and bibs
Body and Hair
- Bath & Shower
- Dental Care
- Deodorants
- Feminine Care
- Handwash
- Shaving
- Soap Bars
- Shampoo & Conditioner
- Skincare
Cleaning
- Kitchen
- Bathroom
- Laundry
Outdoors
- Garden Care
- Pond Care
- Suncare
- Travel & On The Go
Health
- Aromatherapy/Essential Oils
- Feminine Care
- Magnotherapy
- Supplements
Home
- Air Fresheners / Candles
- Bags
- Bathroom
- Kitchen
- Pets
- Yummy Things
- Toilet Paper/Tissues
All products are packaged in plastic free, recyclable, reusable and biodegradable packaging with no plastic used in products where possible. Prices are in the low to medium price range.
MLM Program outline
The Wikaniko MLM program calls their members Distributors. Their compensation plan is unfortunately not as easy to find as I would like to see in that I had to locate it via one of their distributors and not on the main website (it is a few years old as well so if my information is outdated please let me know in the comments below).
Regardless, the structure appears to be a fairly straight forward program with the usual downline commission structures. There are however none of the extra bonus options of many other programs. Here are the basics as I found them.
Base Commission rate: 33 – 45%
Down line commission rates: 2 – 5% to 7 levels (level 1 downline rate is 5%).
Minimum monthly spend to qualify for commissions
- Distributors are required to maintain a minimum 36CV sales generation level to qualify for commissions – This can be personal or customer sales.
Payment terms: Monthly.
Application required?: Yes, Application form on site
Purchase requirements to join: Yes
A membership joining fee of £24.95 is payable at time of joining which opens access to the Distributor's own replicated website.
Ongoing costs of £4.95 per month are then payable to maintain website access.
Marketing materials provided: Replicated website, blog, members area, training program
As with the most MLM programs, some of the down line commissions and rankings are determined by the total Commissionable Value Points (CV) generated by the Distributor and their down line within a calendar month. Most MLM programs manage it this way in that commissions are paid on the points assigned to a product rather than the entire sales total. In the case of the Wikaniko MLM Program, the total points allocated to a sale appear to be allocated at 1 point per £ on the wholesale price. So for example, if a product retails for £100 with a wholesale price of £65, then the CV for that product is 65 with commission calculated on £65. This means that if a commission rate for that product is 10% then it will generate a £6.50 payment to the sponsor (i.e. 10% of the £65 commissionable amount).
Group Volume Commission (GVC) are allocated as above but are earned based on the sales generated by Distributor's down line.
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How can I get paid?
The compensation plan promotes 2 ways in which Distributors can make money when they promote and sell products. These are stock standard traditional methods for MLM programs and are outlined as follows:
Retail Income
Retail Income payments are the base profits earned by the general day to day retail sales that Distributors generate via their personalised website. There are two main ways here:
- Earn a commission of 33 – 45% of the purchase value if done so at retail prices (basically the difference between the Wholesale discount and the retail price).
- Purchase products at the discounted rate and on sell them at retail prices within a shop front, market stall or kiosk – or even the traditional party plan method.
The method under which this is calculated within the Wikaniko MLM program is as follows:
Note: Distributors need to meet minimum purchase target of 36CV to earn retail income commissions/payments.
Business Building Income
Business Building Income is Wikaniko's version of the stock standard Unilevel commission arrangements common to most MLM programs. Payments are determined by rank and GVC levels reached as follows:
As with most programs, the higher the sale, the more commissions are paid. Distributors must achieve a minimum of 36 CV to qualify.
Ranking structure
As you have probably noticed, many of the commissions and bonuses paid out above are reliant upon the ‘rank' that Distributors are assigned within the Wikaniko MLM program. This ranking structure is fairly straight forward where personal commissions earned rise based on total monthly GVC and the number of underlings within the Distributor's down line. Rank requirements are as follows:
What is good about it?
So, after a good look around the site and looking at all the options I could find, I do like the following:
- Looks to be a sales company first and MLM operation second.
- Commission rates for entry level sales are good.
- Great opportunity for immediate earning with the ability to make sales as soon as application is completed.
- Large array of products considered under the ‘staple's lines.
What is no so good about it?
There are also some things to be aware of including:
- The compensation plan is not easy to locate.
- Some initial outlays required to join.
- Not the full array of bonus options available within other MLM programs in this niche.
How much can you make?
Wikaniko does provide some earning examples on its site as follows:
Based on these figures, It has to be assumed that as with most MLM programs, the percentage of members making the upper rank levels – and hence earning a living – is very low.
My final thoughts
Look, MLM is not an easy platform to make money in and whilst the Wikaniko program doesn't appear to show any evidence of it being any easier than most others, there is something about it I quite like.
I think for me the thing is that most MLM program websites are set up around the program with products almost as an afterthought. This one has clearly been established based on the passion around eco-friendly products first with a MLM tacked on the end. This, in my opinion does give it an advantage in that products are easy to find and purchase. The other advantage here is that many of the products (such as cleaners and bath products) are ones that households purchase regularly meaning there is a great opportunity to set up ongoing sales for Distributors.
I guess the only real red flag here is the fact that the compensation plan does not appear on the site. This is usually something that means one of two things:
- The company has something to hide
- The company is trying to create an air of exclusivity
Based on their ‘About Me' page however, I am not sure either applies here. That said, there is nothing here that would make me tell you to avoid it completely as long as you go in with your eyes open to the fact that success in MLM is not easy and takes a good amount of time, patience and often, financial commitments as well.
I was unable to locate any negative reviews in terms of non-payment etc. however there was some negative comments about the quality of products and the MLM program itself – although it was not really anything that is uncommon in regards to MLM programs or products within this niche.
Conclusion
So there you have it, my honest review and appraisal of the Wikaniko MLM program. I hope it has been of assistance but as usual, if you have any questions or experience with this program please do not hesitate to reach out by commenting below – especially if any of my information is inaccurate.
Are there any other programs you have been looking at but want to know more about? If so, please comment below and I will do my best to get some details for you.
Do you want further assistance with any of the above or need help to build your own Eco-friendly or MLM based website?
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Until next time
Have fun
Paul
Note: If you make a purchase from this page, there is a very good chance that I make a commission from it – these commissions do not increase your sale price. This may include sales made via Wealthy Affiliate.
Wikaniko MLM Program
£24.95Pros
- Looks to be a sales company first and MLM operation second.
- Commission rates for entry level sales are good.
- Great opportunity for immediate earning.
- Large array of products considered under the 'staple's lines.
Cons
- The compensation plan is not easy to locate.
- Some initial outlays required to join.
- Not the full array of bonus options available within other MLM programs in this niche.