Hey there sea changers, and welcome back to my series of MLM reviews. Today we are going to venture into the world of activewear with my ZYIA Active MLM Review. The online sale of clothing can be extremely lucrative with many making a good living selling items via online stores and affiliate marketing. Added to this obviously is the array of clothing based multi level marketing programs that are available. So, what is the ZYIA Active MLM all about? Let’s see…
What is MLM?
Multi-level marketing (MLM) programs are the traditional mainstay of the ‘party plan’ world of products such as Tupperware, Mary Kay and Amway etc. and, of course within the beauty/cosmetics, supplements and essential oils markets. It is not as prevalent within the clothing industry but as MLMs have become more popular in recent times – mainly due to the fact that much of the sales and marketing is now being managed online – companies in other niches are starting to get in on the action.
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The ‘multi level’ aspects of MLM come from its hierarchical nature in which you make commissions based not only on those that you sell to, but also the sales of those whom you ‘sign’ into membership arrangements as well.
In short, the process works as follows:
- You join the program, either via referral from another person (known as your up line) or directly through their website.
- You promote the products of the company via parties, workshops or online.
- As you make sales, you offer incentives to your customers to sign up as a member of the program (there are different names for this but they all mean the same thing).
- That new member is then placed ‘underneath’ you in a hierarchical arrangement (known as your down line).
- You, and a number of levels of your up line, then gain extra commissions for everything they sell as well.
- If they manage to refer their customers into memberships, they also become a member of your down line allowing you to make up line commissions as well.
The number of levels of your up and down lines will vary depending on the program you have joined. Commission rates will also change as your down line grows or contracts and many will also offer other incentives such as total company sales percentages and/or access to membership prizes as your own business grows.
Who are ZYIA Active?
ZYIA Active is “an active lifestyle brand” founded by Erin, Jeremiah, Brenda and Zach Bradley on the premise that “pushing your body and mind is easier and more fun with friends and family”.
Founded in 2017, ZYIA Active started as four family members working out of a living room to where it has grown to now with over 300 full-time employees, more than 40,000 sales representatives, and 90,000 sq. ft. of warehouse space.
ZYIA Active is based in Draper, Utah in the United States.
What do they Sell?
ZYIA Active sell a large range of products within the activewear realm of clothing with options for both men and women including:
- Capris & Crops
- 7/8 Leggings
- Full-Length Leggings
- Pants & Joggers
- Skirts & Dresses
- Sports Bras
- Shirts & Tops
- Long Sleeves
- Hoodies & Sweatshirts
- Jackets & Sweaters
- Pants & Joggers
- Tees & Tanks
- Long Sleeves
Children’s and Juniors
- Duffle bags
- Cross body bags
- Drink bottle
Item costs appear to fall into the low to medium price range of around $25 to $75 per piece.
MLM Program outline
Base Commission rate: 20%
Down line commission rates: 1 – 11% to 10 levels (level 1 down line is 5% – rank Junior Representative and above)
Minimum monthly spend to qualify for commissions
To qualify for downline commissions, Representatives are required to meet PV targets of at least 200 per month. This can be made of personal or customer sales and does appear to include the base 20% sales commissions as well.
Payment terms: Monthly.
Application required?: Yes, Application form on website.
Purchase requirements to join: Yes
New Representatives are required to purchase a Starter kit at a cost of $295 which includes:
- Pair of joggers
- A pair of leggings
- $100 gift card
Ongoing collection purchases are not mandatory however the documentation does highlight one sales technique as via trunk parties or pop up events. If this is the process being undertaken by the Representative then it can be assumed that some further purchases of samples may be required to ensure demonstration stock is available at all times.
Marketing materials provided: Training and business tools via personalised website
Within most MLM programs, rankings and commissions are determined by the total personal volume (PV) generated by the Representative and their down line within a calendar month with points assigned to each product. These point allocations can range from 50 to 100% of the retail price of each product (before tax and shipping) and vary from item to item and currency of sale.
In the case of the ZYIA MLM program however, I have not been able to locate any information as to how PV points are calculated when their products are sold.
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How can I get paid?
Ok, so from what I can garner from the compensation plan, there are just 4 ways in which Representatives can make money when they promote and sell ZYIA Active activewear. These are fairly straight forward and in line with other such as Essential Bodywear however not as many as found within the Peach program.
The 4 payment options for the ZYIA Active MLM program are outlined as follows:
1. Personal Sales Commission
These are the base commissions earned by the general day to day retail sales of ZYIA Activewear that Representatives can generate via parties, popups, social media or online via their personalized website. Once a 200 PV sales target has been reached, Representatives earn 20% on all sales to their personal customers.
2. Personal Commission Override
Once a Representative generates personal sales volume of over 1000PV per month, they earn a further 8% on all sales.
3. Downline Commissions
Downline Commissions are ZYIA Active’s version of the traditional unilevel commission structures prevalent within many MLM programs. Within the ZYIA MLM program, commissions are paid to 10 levels based on the rank of the Representative as follows:
Note: The above table includes personal and override commissions as well.
4. Rank Bonus
This is a common bonus option found in many MLM programs where Representatives earn once off cash payments for advancing through the ranking structure. These payments range from $50 up to $15,000 as per the table displayed in the Downline Commissions section above.
ZYIA Active, as with most MLM programs, uses ranking structures on which to base commission payments and other bonuses upon. Rankings for the ZYIA Active MLM program are as follows (note personal and team sales qualification targets as well):
Again, as is common with almost all MLM programs, rank progression is determined by both the number of members within the Representative’s down line, and the total sales made by those members per month. Ranks can rise and fall based on the ability (or dis-ability) to reach the required member and sales targets.
What is good about it?
So, after a good look around the site and looking at all the options I could find, I do like the following:
- Commission rates for entry level sales are good.
- Program is simple and easy to follow.
What is no so good about it?
There are also some things to be aware of including:
- There are some joining costs.
- Whilst not mandatory, ongoing demonstration purchases are required.
- PV calculations are not clear.
- Base commissions cannot be earned until PV targets met.
How much can you make?
ZYIA Active does not provide an income disclosure statement on its website however as with most MLM programs, it has to be assumed from the compensation plan that the percentage of members making the upper rank levels – and hence earning a living – is very low (usually less than 1%).
My final thoughts
Look, MLM is not an easy platform to make money in and there is not much that I have seen here to put this program above the many others I have seen. However, the program is pretty straight forward with common commission arrangements and the ability to make sales online or via trunk parties. So if you are an absolute fashion nut with a large customer list at your disposal and the ability to generate good sales via online processes, then the 20 – 28% base commission rates might just appeal here.
Once you have joined however, one downfall there is that you will need to meet minimum sales targets in order to qualify for base commissions (many MLM programs do not do this). These do not have to be personal sales however as usual, you may need to bump up your personal purchase quota if customer sales alone are not enough for you to meet commission targets.
There are also nowhere near as many bonus earning options here as there are in others within this niche. That said, you do not need to hold inventory however from what I can see, I think if you are going to succeed within this MLM program, you will need to have a good array of demonstration stock on hand.
I was unable to locate any negative reviews in terms of non-payment etc. although there were some negative comments about the quality of products, customer service and the MLM program itself – although it was not really anything that is uncommon in regards to MLM programs or products within this niche.
So there you have it, my honest review and appraisal of the ZYIA Active MLM program. I hope it has been of assistance but as usual, if you have any questions or experience with this program please do not hesitate to reach out by commenting below – especially if any of my information is inaccurate.
Are there any other programs you have been looking at but want to know more about? If so, please comment below and I will do my best to get some details for you.
Do you want further assistance with any of the above or need help to build your own fashion based website?
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Until next time
Note: If you make a purchase from this page, there is a very good chance that I make a commission from it – these commissions do not increase your sale price. This may include sales made via Wealthy Affiliate.