10 Bicycle Affiliate Program Choices

Hello there Sea Changers. Welcome back to my series of program lists to assist those of you looking to fund your sea change with affiliate marketing. Bikes, and especially bike accessories have a good market online with plenty of opportunities to choose from if you were looking to set up an online business in this space.  So Today we will take a ride into my 10 bicycle affiliate program choices for your affiliate marketing business.

As I run through them I am conscious that as there are a number of different areas or sub niches that you could choose from, that the quantity of affiliate programs to choose from may be just as large. So how have I picked my best 10? Well… I really just wanted to give you a good cross section of what is out there so I did some searching around and checked a few out and chose them by looking at:

  • What they offer
  • Commission rates
  • Payment terms
  • Cookie duration
  • Application processes
  • Affiliate/Marketing materials provided

Before we start however, let’s have a look at what I mean by the term ‘bicycles’ and how it can be incorporated within an affiliate marketing website…

What do we mean by Bicycles?

For this post, i have kept this quite open in terms of what can be covered under the term ‘bicycle’and have only really drawn the line in the sand with the fact that I am talking about anything to do with pedal, or human power – i.e. no motor bikes. That said, electric push-bikes make the list. So keeping all that in mind, bikes is a very good niche to work at from a one-stop-shop scenario or as a targeted segment of the market. I have therefor tried to cover a good cross section across some of the sub niches such as:

  • Mountain bikes
  • Road bikes
  • Electric bikes
  • Bike accessories
  • Bike apparel
  • Bike tours

And of course anything else you can think of when it comes to bikes…

Bicycle Affiliate Program - man pushing bike

What can affiliate marketers promote?

There are essentially no real barriers to what affiliate marketers can promote when it comes to bikes. There are however some things to be aware of as you run your eye over affiliate program possibilities that may suit your site. These are:

  1. Know your audience, some purchasers are looking for specifics and want the best whilst others are hoping to just get rolling on a budget. Choose your affiliate sites accordingly.
  2. Purchasers of high end/expensive bikes and accessories will not take risks if they don’t trust you or your affiliate site. Make sure the programs you choose are reputable and have good recourse options if the purchaser is not happy.
  3. Those looking to deck out their entire family will generally need to know that they are going to get good quality items so as not to jeopardize their safety or have to replace it again in the short term.
  4. Riders of bikes for professional or sporting reasons will need to know specs and maybe even want them customised or sized – make sure your affiliate program is able to meet these requirements.

That said, stats show that people will spend money on bikes online if it can make their lives easier so as long as you are meeting their needs and solving problems, then you are on the right track. And to give you a boost, let’s have a look at 10 programs that I have found below:

Trek Bikes

Bicycle Affiliate Program - Trek

Trek is a one-stop-shop site with a massive range of bikes, accessories and clothing. Their range is too large to list here however the following is a list of the categories covered which includes:

  • Road bikes
  • Mountain bikes
  • Hybrid bikes
  • Electric bikes
  • Equipment
  • Apparel

Bicycle Affiliate Program - Trek stripe

This is an extremely good site for any bike niche with enough for general and sub niche affiliate businesses alike. There is also a ‘help me choose’ which is a great means of researching for your bike reviews or finding ideas for helpful blog posts. Trek is also a well-known brand with a range of traditional stores allowing affiliates to promote potential online savings or rely on the safety of its reputation.

Bicycle Affiliate Program - Trek affiliate

Commission Rate: 8%

Payment Terms: Monthly

Cookie Duration: 30 Days

Application required?: Yes, Trek’s affiliate program is managed by Avantlink. You will be required to apply for an account then for the Trek affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.

Marketing material provided: Text links and banners, in house affiliate management

Join the TREK affiliate program here


The House

Bicycle Affiliate Program - The house

Whilst The House is not a dedicated bike site as such, it has such a large range of bikes and bike related accessories that i have included it here as well. Like TREK above the range of products is too large to list here and to be honest, if you need it for a bike, they have it.

Bicycle Affiliate Program - The house stripe

There is so much here that again, it is suitable for any niche or sub niche. They offer a rage of well-known brands and there are obvious cross sell opportunities for the bike touring niche with their range of camping, trekking and skating gear. For those in the BMX niche there is a massive range of bikes, accessories and apparel for the serious/professional riders as well.

Bicycle Affiliate Program - The house affiliate

Commission Rate: 4 – 6%

Payment Terms: Monthly

Cookie Duration: 90 Day

Application required?: Yes, The House’s affiliate program is managed by Avantlink. You will be required to apply for an account then for The House affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.

Marketing material provided: Text links and banners, data feeds, affiliate only offers and coupon codes

Join The House affiliate program here


Chain Reaction Cycles

Bicycle Affiliate Program - CRC

Chain Reaction Cycles is a very popular site well-known for its large array of bikes and accessories at great prices. As with the two programs above, their range is extremely large with categories including:

  • Bikes
  • Frames & Forks
  • Components
  • Wheels & Tires
  • Clothing
  • Footwear
  • Protection
  • Nutrition & Training

Bicycle Affiliate Program - CRC stripe

They offer products from all the well-known brands and can again be easily incorporated into any niche. Their advantage to affiliate marketers is that the site has been built around bikes with a very helpful blog and information in regards to nutrition and body management for avid riders.

Bicycle Affiliate Program - CRC affiliate

Commission Rate:4%

Payment Terms: Monthly

Cookie Duration: 30 day

Application required?: Yes, Chain Reaction Cycle’s affiliate program is managed by AWIN. You will be required to apply for an account then for the Chain Reaction Cycles affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.

Marketing material provided: Ad banners, text links

Join the Chain Reaction Cycles affiliate program here


ICAN

Bicycle Affiliate Program - ICAN

If you are dealing with high end products for the professional or extreme bike enthusiast, then check out ICAN. This site has a large range of bikes in all categories such as road, mountain, gravel and fat bikes which would all be classified as within the top echelon of the bike price spectrum.

Bicycle Affiliate Program - ICAN stripe

The advantage here for affiliate marketers however is their complete inventory of individual bike part from frames, to wheels, to seats and everything else in between. This would allow for both part review posts and well as a great coverage for those writing about building a custom bike from the ground up.

Bicycle Affiliate Program - ICAN affiliate

Commission Rate: 5 – 10%

Payment Terms: Monthly

Cookie Duration: 30 Days

Application required?: Yes, the ICAN affiliate program is managed by Share-A-Sale. You will be required to apply for an account then for the ICAN affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.

Marketing material provided: Text links, banners, deep linking.affiliate only specials

Join the ICAN affiliate program here


Ecotric

Bicycle Affiliate Program - ecotric

A good site if you are looking to add electric or powered bikes to your repertoire is Ecotric. Ecotric specialise in electric commuter, portable and mountain bikes as well as a decent range of accessories and parts.

Bicycle Affiliate Program - ecotric stripe

Whilst probably not large enough to build a complete affiliate marketing site around, there is certainly enough information there to add to any number of other bike, commuter or travel related niches.

Bicycle Affiliate Program - ecotric affiliate

Commission Rate: 8%

Payment Terms: Monthly

Cookie Duration: 60 days

Application required?: Yes, the Ecotric affiliate program is managed by Share-A-Sale. You will be required to apply for an account then for the Ecotric affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.

Marketing material provided: Banners, Text Links

Join the Ecotric affiliate program here

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Juiced Bikes

Bicycle Affiliate Program - juiced bikes

As with Ecotric above, Juiced Bikes specialises in electric bikes that probably push us a little closer to the motor cycle side of things in that their products focus less on the commuter side of things and more on the coolness of it all. They have a decent range of products in the electric bike range – all designed for the look and experience.

Bicycle Affiliate Program - juiced stripe

Again, the site is not large enough to sustain an affiliate marketing business on its own however it can easily be incorporated into so many bike and non bike related niches that I could not even start to list them all here. They also have some good cross selling options in their small range of electric skate boards and scooters.

Bicycle Affiliate Program - juiced bikes affiliate

Commission Rates: 3%

Payment Terms: Monthly.

Cookie Duration: 30 Days

Application required?: Yes, name and email address only required

Marketing material provided: Text links, banners, One-click sharing to social media

Join the Juiced Bikes affiliate program here


Eastern Mountain Sports

Bicycle Affiliate Program - ems

Eastern Mountain Sports is an outdoors site that contains, amongst many other things, a great range of cycling related products for those mountain and outdoorsy treks including:

  • Mountain bikes
  • Clothes
  • Accessories
  • Racks
  • Components
  • Safety equipment

Bicycle Affiliate Program - ems stripe

This site is a great one for those in the outdoor and/or mountain bike niche with coverage of all the major brands as well. Also, with this site being all encompassing in regards to mountain type activities there are the obvious cross selling opportunities such as snow, hunting, camping and hiking related products and equipment – all of which can be incorporated into a great biking adventure.

Bicycle Affiliate Program - ems affiliate

Commission Rate: 7 %

Payment Terms: Monthly

Cookie Duration: Not Stated

Application required?: Yes, the Eastern Mountain Sports affiliate program is managed by Share-A-Sale or Avantlink. You will be required to apply for an account then for the Eastern Mountain Sports affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.

Marketing material provided: Text links, Banners, product feeds

Join the Eastern Mountain Sports affiliate program here


Eliel

Bicycle Affiliate Program - Eliel

If within your cycling niche you start to discuss bike specific clothing, then have a look into Eliel. Eliel is a site dedicated to clothing cyclists – predominately road cyclists – with a good range of mens and womens apparel including:

  • Jerseys
  • Vests
  • Jackets
  • Speed Suits
  • Bibs
  • Socks
  • Warmers
  • Accessories
  • Hats
  • Bags

As with some of the others here this site is not large enough to sustain a business on its own however it is perfect to add to just about any bike niche. The clothing is cyclist specific with some custom options also available if you are appealing to the avid/professional riders. There is also a great journal full of cycling tour reports and opportunities that can add an extra dimension to your site.

Bicycle Affiliate Program - Eliel affiliate

Commission Rate: 10%

Payment Terms: Monthly

Cookie Duration: 90 days

Application required?: Yes – Eliel’s affiliate program is managed by Avantlink. You will be required to apply for an account and then for the Eliel affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.

Marketing material provided: Banners, Text Links, Product Feed

Join the Eliel affiliate program here


Arkel

Bicycle Affiliate Program - Arkel

Arkel is another site that would make a great addition to any biking niche with its range of:

  • Panniers
  • Bikepacking bags
  • Cycling backpacks
  • Handlebar bags
  • Bicycle saddle bags
  • Bike trunk bags
  • Pannier racks
  • Accessories

Bicycle Affiliate Program - Arkel stripe

Again, this is a great site to add to any bike niche, especially those working with bike tours, mountain biking, commuting or family bike adventures… In fact, there are not many bike sub niches that this site couldn’t make a handy addition to.

Commission Rate: 5%

Payment Terms: Monthly

Cookie Duration: 30 days

Application required?: Yes – Arkel’s affiliate program is managed by Share-A-Sale. You will be required to apply for an account and then for the Arkel affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.

Marketing material provided: Banners, Text Links

Join the Arkel affiliate program here


Fat Tire Tours

Bicycle Affiliate Program - fattiretours

And finally we come to a travel related bike site in Fat Tire Tours. Fat Tire Tours offers biking tours/holidays in cities all across the world for those who wish to see the city by bike. The company started as a means of providing English-speaking tours of Paris and has now grown to incorporate over 190 fully guided tours with local guides who “provide safe, fun, and unforgettable experiences through superior customer service that creates memories and smiles that last a lifetime.”

Bicycle Affiliate Program - fattiretours stripe

Again, this site can be added to any biking niche site as an extra sales opportunity or a linkage to other cross selling opportunities (bike travel equipment etc.). There is also access to segway, walking and skip the line tours within the site.

Bicycle Affiliate Program - fattiretours affiliate

Commission Rate: 10%

Payment Terms: Monthly

Cookie Duration: Not stated

Application required?: Yes – the Fat Tire Tours affiliate program is managed by Tapfiliate. You will be required to apply for an account and then for the Fat Tire Tours affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.

Marketing material provided: Banners, Text Links, Customised ads

Join the Fat Tire Tours affiliate program here


Amazon Associates

Alternatively, should you wish to set up your site up with a range from a few different brands or companies on the same site then you can do so via Amazon. Amazon provides access to a good range of bike related products and has a fairly good affiliate program as well. So if you wish, join the Amazon Associates program, locate the best products relevant to your site within Amazon itself and you can post links on your own site as per below:

Amazon’s commission rates are not too bad and some prefer this avenue due to the sheer amount of traffic and trustworthiness that comes with a company site of this size.

How to find your own affiliate programs

As stated earlier, by outlining the sites above I have really just tried to give you a good cross section of the types of programs that are out there by listing the really good ones in each ‘category’. That does not mean that you cannot find affiliate programs that better suit what it is that you are trying to do within this space – especially as I could never even begin to cover every bike related requirement or sub niche in the one post. Luckily for us, there is a simple way to find these programs online.

All you need to do is enter “affiliate: niche type” into your search engine (substituting ‘niche type‘ for whatever product it is that you are choosing to sell).

Bicycle Affiliate Program - affiliate

There are bicycle related affiliate programs for everything else that we have listed at the top of this page as well – you will just need to have a look around until you find one or two that suit your site. Once you have completed your searches, you can look through and find programs that:

  • Relate to your niche/problems that you are solving.
  • Have quality products – your brand can be severely damaged if you promote poor quality products.
  • Have solid payment and customer service arrangement.
  • Pay decent commissions.
  • Have good testimonials covering commission payouts and quality of product.

In most cases, you will need to apply for the program before you are allowed to promote their products – don’t take this step lightly or you will be rejected. Affiliate programs will generally want to know:

  • Your website name.
  • Traffic levels.
  • Why you want to join – (so I can make money by selling your push-bikes is unfortunately not generally a good enough answer).
  • How you plan to promote their products.

Conclusion

So… There are 10 of the best bike affiliate programs to work with in 2020. I hope it has been helpful for you as you commence your own bicycle based affiliate marketing business and as usual, please do not hesitate to comment below if you have any questions, need some advice or have any experiences to share. Oh, and especially comment if you have any experience with these, or any other programs as well.

Until next time

Have fun

Paul

Note: If you make a purchase from this page, there is a very good chance that I make a commission from it – these commissions do not increase your sale price.

Do you want further assistance with any of the above or need help to build your own push-bike based website?

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Hey there, my name is Paul and I am the owner and founder of Make That Sea Change.  I spent 30 years in a cubicle working the 9 to 5 grind and just wanted to live at the beach.  I was lucky enough to achieve that with the help of my wife and our new Pilates studio.

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