Hello there Sea Changers. Welcome back to my series of program lists to assist those of you looking to fund your sea change with affiliate marketing. Today we continue my recent investigations into all things arts and crafts with my 8 woodworking affiliate programs to join this year. Now, if I am being honest, I hadn’t considered woodworking when I started within this area as I was focused on the more traditional arty past times such as knitting and painting. However, as my research continued, this sub niche started to appear more and more within my lists. And considering it is a huge hobby niche with a large professional element to it as well I think that if you have an interest in building an affiliate business within this area then you could do quite well here.

Before we begin however, I am conscious that there are a number of different areas or sub niches within this subject hence the quantity of affiliate programs to choose from may be just as large. So how have I picked my best 8? Well… I really just wanted to give you a good cross section of what is out there so I did some searching around and checked a few out and chose them by looking at:

• What they offer
• Commission rates
• Payment terms
• Cookie duration
• Application processes
• Affiliate/Marketing materials provided

Before we start however, let’s have a look at what I mean by the term ‘woodworking’ and how it can be incorporated within an affiliate marketing website…

What do we mean by woodworking?

I tend to think that this is another area where the subject name pretty much speaks for itself however just to make sure we are all on the right track, let’s just be a bit clearer here. For the purposes of this post I am going to focus on everything to do with turning lumps of wood into furniture, art or anything else that you can make with wood working tools. I will leave out the construction and larger renovation type uses of wood (decks etc.) however I do expect there to be some cross over here.

So, even with that in mind, there is quite a lot that we could look into when it comes to woodworking so for this post, I have tried to cover a good cross section of affiliate program options covering:

• General tools
• Accessories
• Wood
• Patterns and templates
• Wooden photo frames etc.

And of course anything else you can think of when it comes to making money with arts and crafts online… So, if you are looking to set up an online business in this space, let’s check them out below.

What can affiliate marketers promote?

There are essentially no real barriers to what affiliate marketers can promote when it comes to woodworking. There are however some things to be aware of as you run your eye over woodworking affiliate program possibilities that may suit your site. These are:

1. Know your audience, some are looking for specifics and want the best whilst others are hoping to just get their equipment on a budget. Choose your affiliate sites accordingly.
2. Hard core woodworkers and/or professionals will not take risks if they don’t trust you or your affiliate site. Make sure the programs you choose are reputable and have good recourse options if the purchaser is not happy.
3. Those purchasing as a new hobby will need to know exactly what they need and that the products you are promoting will fit in with their requirements. Make sure your programs can provide the products to back up the information that you are covering.

That said, stats show that people will spend money on woodworking equipment online if it can make their lives easier so as long as you are meeting their needs and solving problems, then you are on the right track. And to give you a boost, let’s have a look at 8 programs that I have found below:

1. Highland Woodworking

Our first site, Highland Woodworking provides access to everything needed to be successful in the woodworking endeavors of your readers – and I mean everything! They have so much stuff on their site that even their category list is too large to list here – I have however listed the highlights below:

• Woodworking Tools
• Axes
• Bandsaw Blades & Accessories
• Bandsaws & Accessories
• Barr Specialty Tools
• Carving Tools
• Chairmakers Tools
• Chisels
• Clamps
• Dovetail Jigs & Joinery Tools
• Dremel Tool
• Drill Bits & Driving Tools
• Festool Power Tools
• Files, Rasps & Rifflers
• Gransfors Bruks Axes
• Hand Planes & Accessories
• Hand Saws
• Hand Tools
• Woodworking Hardware
• Japanese Hand Tools
• Lie-Nielsen Hand Tools
• Luthier Tools
• Picture Framing Tools
• Power Tools
• Sculptured Rocker Tools
• Router Bits
• Routers & Accessories
• Sanding Tools
• Saw Blades, Dados & Saw
• SawStop Tablesaws
• Scraping Tools
• Scrollsaws & Accessories
• Sharpening Tools
• Spokeshaves & Drawknives
• Stationary Tools
• Tablesaws
• Woodburning Tools
• Woodturning Tools
• Workbenches & Hardware

And to be honest, even that list doesn’t do the site justice with so much more including access to classes, seminars, plans and templates, CDs and DVDS and other supplies and accessories.

This is a great site for those working directly within the woodworking niche or just about any other tool related site as well – in fact, anything that may need a tool for anything to do with wood. And for affiliates there is the extra advantage in the full array of classes and instructional offerings to assist with reader information and/or blog post ideas.

Commission Rate: 5%

Payment Terms: Monthly

Cookie Duration: 60 Days

Application required?: Yes – You will need to enter personal and website information to apply.

Marketing material provided: Text Links, banner, product feed

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2. Rockler

Our next site is Rockler, another all encompassing woodworking site that deals with everything professionals and hobbyists alike would need to complete their creations. As with the first site above, there is just so much here that I am not going to even come close to covering everything they offer in a manner that does them justice however let’s check out their main categories below:

Hardware

• Cabinet hardware
• Furniture hardware
• Screws and fasteners
• Small project hardware/kits

Workshop

• Benches and workstations
• Workshop organisation
• Dust collection and air filtration
• T-Tracks
• Workshop safety
• Workshop accessories
• Jigs
• Lighting and electrical

Finishing

• Sanding and abrasives
• Furniture restoration
• Epoxy and Resin
• Finishing applicators and racks
• Adhesives
• Wood finishes

Wood

• Veneer
• Wood turning planks
• Wood burning and branding
• Knife scales

Power Tools

• Sawing
• Wood turning
• Drilling
• Sanding
• Routing
• CNC and Laser machines
• Plainers and Jointers

Hand Tools

• Clamps
• Marking and measuring
• Chisels
• Hand saws
• Hand planes
• Mallets and hammers
• Specialty hand tools

This site could definitely be utilised to build a generalist woodworking business around as well as a great addition to any tool, hobby or even workshop niches. They stock all of well-known brands and the site includes sections containing project ideas, classes and events and a great ‘how to’ blog.

Commission Rate: Not Stated

Payment Terms: Monthly

Cookie Duration: Not Stated

Application required?: Yes, You will need to enter personal and website information to apply.

Marketing material provided: Text links, banners, datafeed

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3. Tools Today

For this next site we take a look at all things wood cutting with Tools Today. This is a great site to add to any woodworking niche due to its huge array of cutting tools and options including:

• Routers and router bits
• CNC Machines and bits
• Saw blades
• Shaper Cuttters
• Boring and drill bits

There really is so much more that I could keep listing for quite a while and as some extra sales options there is also a decent range of workshop accessories such as router tables, saw accessories, finishing products and hand tools as well.

This site is probably not one that you would build an entire affiliate marketing business around however as mentioned above it would be a great companion/add on to just about any woodworking related niche possible – and maybe even for those dealing with other workshop cutting requirements too.

Commission Rate: 5%

Payment Terms: Monthly

Cookie Duration: Not stated

Application required?: Yes, The Tools Today affiliate program is managed by Share-A-Sale. You will be required to apply for an account then for the Tools Today affiliate program. You will need to enter personal and website information to apply.

Marketing material provided: Text links, banners and data feed

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4. Knotty Plans

Let’s now move away from the tool side of things starting with Knotty Plans. Knotty Plans provide “unique downloadable plans for the woodworking enthusiast” covering all aspects of the home such as:

• Bathroom
• Bedroom
• Dining Room
• Kitchen
• Living Room
• Office

They also offer a small range of free plans as well.

There is probably not enough here to base an entire affiliate marketing business around however their offerings would certainly be a great addition to any woodworking, home renovation, home decor or generalist handyman niche.

Commission Rate: 10%

Payment Terms: Monthly

Cookie Duration: 90 Days

Application required?: Yes, you will need to enter personal and website information as part of the application.

Marketing material provided: Text links, banners

5. Furniture and Wood Craft Plans

As the name suggests, Furniture and Wood Craft Plans is another plan and template site offering over 9,000 plans for

“all types of home furniture, small wood craft plans and everything in between”. Plans are available for life and constantly updated to allow users to simply pull up the plan they are after and get building.

This would make a great addition to any woodworking site aimed at professionals and hobbyists alike as well as a baseline for those looking to assist woodworkers to monetise their passion into a nice little business.

Commission Rate: 75%

Payment Terms: Every two weeks

Cookie Duration: Not Stated

Application required?: Yes, The Furniture and Wood Craft Plans affiliate program is managed by Clickbank. You will be required to apply for an account then for the Furniture and Wood Craft Plans affiliate program. You will need to enter personal and website information to apply.

Marketing material provided: Text links, banners

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6. Popular Woodworking

Popular Woodworking is another information based site offering content on everything to do with woodworking projects around furniture building, decorative items or just about anything else you can think of then it comes to this niche. Their sales range includes project downloads, training videos and a magazine subscription.

This is a great add on site for those working directly within the woodworking niche or just about any other home made furniture, home renovation or hobby niche as well.

Commission Rate: 12%

Payment Terms: Monthly

Cookie Duration: Not Stated

Application required?: Yes – You will need to enter personal and website information to apply.

Marketing material provided: Text Links, banners, buttons

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7. Woodsnap

Next we look into decorative side of woodworking with Woodsnap. Woodsnap provides access to a large range of decorative wooden items including:

• Wood prints
• Shaped wood prints
• Photo boxes
• Home goods
• Photo blocks
• Photo tiles
• Wall art

All prints and products are made from premium Baltic birch wood.

If you are in the woodworking niche you would probably not be able to base an affiliate program on this one however there are obvious add on opportunities for all levels and needs within general woodworking (for ideas), home decor and photography sites as well. And as another possible sales angle, the site also provides access to corporate and special projects to assist in some other niches too.

Commission Rate: 11 – 51%

Payment Terms: Monthly

Cookie Duration: 30 Days

Application required?: Yes, Woodsnap’s affiliate program is managed by Share-A-Sale. You will be required to apply for an account then for the Woodsnap affiliate program. You will need to enter personal and website information to apply.

Marketing material provided: Text links, banners

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8. Amazon Associates

Alternatively, should you wish to set up your site up with a range from a few different brands or companies on the same site then you can do so via Amazon. Amazon provides access to a good range of woodworking related products and has a fairly good affiliate program as well. So if you wish, join the Amazon Associates program, locate the best products relevant to your site within Amazon itself and you can post links on your own site as per below:

Amazon’s commission rates are not too bad and some prefer this avenue due to the sheer amount of traffic and trustworthiness that comes with a company site of this size.

How to find your own affiliate programs

As stated earlier, by outlining the sites above I have really just tried to give you a good cross section of the types of programs that are out there by listing the really good ones in each ‘category’. That does not mean that you cannot find affiliate programs that better suit what it is that you are trying to do within this space especially as I could never even begin to cover every woodworking related requirement or sub niche in the one post. Luckily for us, there is a simple way to find these programs online.

All you need to do is enter “affiliate: niche type” into your search engine (substituting ‘niche type‘ for whatever product it is that you are choosing to sell).

There are woodworking related affiliate programs for everything else that we have listed at the top of this page as well – you will just need to have a look around until you find one or two that suit your site. Once you have completed your searches, you can look through and find programs that:

• Relate to your niche/problems that you are solving.
• Have quality products – your brand can be severely damaged if you promote poor quality products.
• Have solid payment and customer service arrangement.
• Pay decent commissions.
• Have good testimonials covering commission payouts and quality of product.

In most cases, you will need to apply for the program before you are allowed to promote their products – don’t take this step lightly or you will be rejected. Affiliate programs will generally want to know:

• Your website name.
• Traffic levels.
• Why you want to join – (so I can make money by selling your wood lathes is unfortunately not generally a good enough answer).
• How you plan to promote their products.

Conclusion

So… There are 8 of the best woodworking affiliate programs to join this year. I hope it has been helpful for you as you commence your own woodworking based affiliate marketing business and as usual, please do not hesitate to comment below if you have any questions, need some advice or have any experiences to share. Oh, and especially comment if you have any experience with these, or any other programs as well.

Until next time

Have fun

Paul

Note: If you make a purchase from this page, there is a very good chance that I make a commission from it – these commissions do not increase your sale price.

Do you want further assistance with any of the above or need help to build your own woodworking or craft based website?

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