Hello there Sea Changers. Welcome back to my series of program lists to assist those of you looking to fund your sea change with affiliate marketing. Today we are going to fire up the trimmer and look at my 10 best male grooming affiliate programs to shave some affiliate income this year. Male grooming is an often underestimated niche but one that can be extremely lucrative as it falls within a market where products need to be replenished and hair needs to be constantly cut.
- Real Bearded Men
- eShave
- Manscaped
- Mo Bros
- Grooming Lounge
- Boomer & Co.
- TCM Lifestyle
- Detroit Barbers
- Self Cut System
- Amazon Associates
That's right! Wealthy Affiliate provided me with all of the tools and training I needed to get this post in front of my audience - a.k.a YOU!
You too can start your very own online business here that can make you money from anywhere in the world!!
Before we begin however, I am conscious that there are a number of different areas or sub niches within this subject hence the quantity of affiliate programs to choose from may be just as large. So how have I picked my best 10? Well… I really just wanted to give you a good cross section of what is out there so I did some searching around and checked a few out and chose them by looking at:
- What they offer
- Commission rates
- Payment terms
- Cookie duration
- Application processes
- Affiliate/Marketing materials provided
10 Male Grooming Affiliate Programs
So, to give you a boost, let’s have a look at 10 men's affiliate programs that I have found below:
1. Real Bearded Men
Let's start our male grooming journey within the world of beards and Real Bearded Men. Founded by “a group of men with the goal of looking out for all the beards of the world”, Real Bearded Men offer a large range of beard related products including:
- Beard Oil
- Beard Balm
- Beard Wash
- Mustache Wax
- Beard Combs
- Beard Accessories
- Beard Care Kits
- Beard Gift Sets
- Essential Oils
There is also a nice range of apparel such as sweaters and t-shirts as well.
This is a great site for affiliates as it allows you to cover all aspects of beard care in the one spot. You could maybe base an entire affiliate business on this one if you are focused on beards or could probably better include it as part of an overall hair grooming site as well.
Commission Rate: 15%
You can also make commissions on any affiliates that you refer to the program as well.
Payment Terms: Monthly
Cookie Duration: 30 Days
Application required?: Yes, you will need to enter personal, social media and website information as well as promotional plans and platforms to be used.
Note: To maintain access to this program you will need to:
- Generate a minimum of 20 visitors per month on our website
OR
- Referred qualified sales within 90-days after sign-up
Marketing material provided: Banners, text links, exclusive coupons
2. eShave
Our next site is eShave, a founded on a “3 steps of shaving program to bring the barber experience home to every man”. All products are paraben, sulfate, SLES and SLS free with a range of products way too large to include here. The main categories however include:
- Shaving products
- Skin care prodcuts
- Shaving brushes
- Razors
- Shaving sets
And for those working across the the greater hair care area, they also offer a good range of shaving options for women as well. Oh, and there is a good range of products in smaller sizes for travel too.
This site could definitely be utilized to build a generalist online male grooming business around as well as a great addition to any other health, wellness or overall hair care niches as well.
Commission Rate: 10%
Payment Terms: Monthly
Cookie Duration: 30 Days
Application required?: Yes, the eShave affiliate program is managed by Share-A-Sale. You will be required to apply for an account then for the eShave affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.
Marketing material provided: Text links, banners
3. Manscaped
As you can probably work out form the name, Manscaped offers a huge range of men's grooming products for all grooming needs such as trimming, grooming and hair removal as well as skin and hair care products. With the “right tools for the job”, this large range of products includes:
- Trimmers
- Groomers
- Beard care
- Skin care
- Hair care
- Hair removers
- Shaving creams and serums
- Shower products
- Colognes
Each is available individually or as part of a larger kit – and the boxers are pretty cool too.
This site is definitely one that you could build an entire affiliate marketing business based on men's grooming or as a great companion/add on to just about anything to do with men's health and wellbeing as well.
Commission Rate: 10%
Payment Terms: Monthly
Cookie Duration: Not Stated
Application required?: Yes, the Manscaped affiliate program is managed by Impact. You will be required to apply for an account then for the Manscaped affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.
Marketing material provided: Text links, banners
4. Mo Bros
Now we come to Mo Bros, another site aimed at everything to do with beard and hair care for men. With a mission to “improve the confidence and appearance of men through simple beard care”, this is another site with a range of products way too large to list here. However, their main product categories include:
- Grooming Kits / Gift Sets
- Beard Oil
- Beard Balm
- Beard Butter
- Moustache Wax
- Beard Soap & Wash
And for those looking to keep things neat and tidy, their is also a smaller range of beard scissors, brushes, razors, combs and brushes as well.
This probably goes without saying but there is definitely enough here to base an entire affiliate marketing business around in both the men's grooming niche as well as anything to do with male health and wellness too.
Commission Rate: Up to 15% tiered as follows:
- Bronze Member – 7.5%
- Silver Member – 10%
- Gold Member – 15%
Payment Terms: Monthly
Cookie Duration: 14 Days
Application required?: Yes, you will need to enter personal and website information as well as promotional plans and platforms to be used.
Marketing material provided: Text links, banners
5. Grooming Lounge
Grooming Lounge is another well appointed male grooming based online store with equipment for every need to do with the needs of men. Promoting themselves as “the country's premiere source for men's grooming solutions”, they again stock way too much to list here so once more I have stuck to the main categories that include:
- Shaving creams and aftershaves
- Razors, brushes and tools
- Shaving sets
- Celansers, scrubs and masks
- Anti aging and moisturizers
- Body washes, deodorants and powders
- Body hair and nail trimmers and tools
- Shampoos and conditioners
- Beard washes, balms and oils
On top of that, there is also an on-line barber booking service as well.
This would make a great baseline to any men's grooming based site aimed at professionals and hobbyists alike as well as an additional option for those working in the other male based health and wellness sites too. There is also a great blog covering tips and trips for male grooming as well.
Commission Rate: 5%
Payment Terms: Monthly
Cookie Duration: 10 Days
Application required?: Yes, the Grooming Lounge affiliate program is managed by CJ Affiliates. You will be required to apply for an account then for the Grooming Lounge affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.
Marketing material provided: Text links and banners
That's right! Wealthy Affiliate provided me with all of the tools and training I needed to get this post in front of my audience - a.k.a YOU!
You too can start your very own online business here that can make you money from anywhere in the world!!
6. Boomer & Co.
Here we continue our look into all encompassing men's health and grooming related sites with Boomer & Co. With a belief that, amongst other things, men have a right to “sane grooming, with proper showers, shaves and accessories” they offer products covering all aspects of male grooming as follows:
- Beard care
- Body care
- Cologne
- Shaving gear
This list really doesn't do the site justice however they offer everything you could need in this area and more. And for those working within the fashion side of things there is also a good range of clothing, watches, socks and wallets too.
There is really a lot here and the site could definitely be utilized to build a men's grooming based affiliate business around within just about anything to do with personal hygiene or health and wellbeing. And again as with most of the sites listed here, there is a great blog for you and your readers as well.
Commission Rate: Average Conversion Rate: 2.5%-3.5% (5% on holidays)
Payment Terms: Monthly
Cookie Duration: 30 Days
Application required?: Yes, the Boomer & Co. affiliate program is managed by Impact. You will be required to apply for an account then for the Boomer & Co. affiliate program. You will need to enter personal and website information as well as promotional plans and platforms to be used.
Marketing material provided: Text links, banners
7. TCM Lifestyle
The next in our long line of male grooming sites is TCM Lifestyles. This is another site that offers a huge range of grooming and health products for men. Their range includes everything you would need for self care and grooming with everything we have listed in the sites above.
And as some extra sales options, their products are also available as bundles, travel sized options and multi-packs too.
There is definitely enough within this beard oil affiliate program to base an online business around focused on men's grooming here alternatively it would be a great addition to anything related to general fitness and health care as well.
Commission Rate: 20%
Payment Terms: Monthly
Cookie Duration: 30 Days
Application required?: Yes, You will need to enter personal and website information to apply.
Marketing material provided: Text links, banners
8. Detroit Barbers
Detroit Barbers is a popular and well known site and barber affiliate program that offers two service types – barber shop bookings for its Detroit locations, and a massive range of grooming and hair care products for men. As with the sites above, I am shocked at just how much there is in this niche, however again their main categories include absolutely everything for:
- Body and hair care
- Beard and moustache care
- Shaving
Again, this list really doesn't come close to giving the site the attention it deserves and all products are available in singular or kit form and there is also a cool range of apparel as well.
There is definitely enough here to base an affiliate business upon alternatively it would work as a great addition to any men's or health care type site that includes anything to do with grooming or hygiene.
Commission Rate: Up to 50% commission based on a tiered structure
Payment Terms: Monthly
Cookie Duration: 30 Days
Application required?: Yes, you will need to enter personal and website information to apply.
Marketing material provided: Text links, banners
9. Self Cut System
And finally, we look at a site catering to those who want to work with trimmers etc. with Self-Cut System. Created by a team of professional barbers whose main mission was “to give men the confidence to cut their own hair”, the site offers a range of tools and training packages such as:
- Three way mirrors to allow for all angles viewing
- Motor clippers and accessories
- Access to tutorials and apps
There is also a small range of shave and hair care products as well.
There is maybe enough here to base as affiliate business upon if you are working with hair trimming and accessories exclusively. However, it would work as a great addition to any male grooming type site based on hair care etc.
Commission Rate: $10 per purchase
Payment Terms: Monthly
Cookie Duration: 30 Days
Application required?: Yes, you will need to enter personal, website and social media information as well as promotional plans and platforms to be used.
Marketing material provided: Text links, banners
10. Amazon Associates
Alternatively, should you wish to set up your site up with a range from a few different brands or companies on the same site then you can do so via Amazon. Amazon provides access to a good range of male grooming related products and has a fairly good affiliate program as well. So if you wish, join the Amazon Associates program, locate the best products relevant to your site within Amazon itself and you can post links on your own site as per below:
Amazon's commission rates are not too bad and some prefer this avenue due to the sheer amount of traffic and trustworthiness that comes with a company site of this size.
What do we mean by male grooming?
When it comes to affiliate programs within this niche, we are referring to men looking to maintain or enhance thier physical appearance and cleanliness. This can include:
- Hair care: Haircuts, hair styling and using products like shampoo, conditioner, and hair gel.
- Facial care: Shaving or beard trimming as well as facial washes, moisturizers, toners and anti-aging products to keep the skin healthy and vibrant.
- Body care: This involves maintaining cleanliness through bathing or showering, using deodorant and applying body lotion or oils.
- Fragrances: Many men use colognes, aftershaves, or scented body sprays to smell good.
And of course anything else you can think of when it comes to male grooming… So, if you are looking to set up an online business selling hair and grooming products online, this is a niche that may work well for you.
Check out these: Men's Fashion Affiliate Programs
What can affiliate marketers promote?
There are essentially no real barriers to what affiliate marketers can promote when it comes to male grooming. There are however some things to be aware of as you run your eye over male grooming affiliate program possibilities that may suit your site. These are:
- Know your audience, some are looking for specifics and want the best whilst others are hoping to just get their shaving ger on a budget. Choose your affiliate sites accordingly.
- Beauty practitioners and professionals will not take risks if they don’t trust you or your affiliate site. Make sure the programs you choose are reputable and have good recourse options if the purchaser is not happy.
- Those purchasing for a family members etc. will need to know exactly what they need and that the products you are promoting will fit in with their requirements. Make sure your programs can provide the products to back up the information that you are covering.
That said, stats show that people will spend money on male grooming products online if it can make their lives easier so as long as you are meeting their needs and solving problems, then you are on the right track.
FAQs
What can you sell within the male grooming niche?
The online sale of male grooming products and equipment is a popular option with possibilities amongst all levels from beginners to professionals alike. Products that can be sold within this niche include trimmers, hair and skin care products, beard oils etc. and even lessons for those looking to cut their own hair. And most importantly, male grooming products are generally items that need replenishment falls with a professional element as well where we know people will spend cash.
How to find your own affiliate programs
As stated earlier, by outlining the sites above I have really just tried to give you a good cross section of the types of programs that are out there by listing the really good ones in each ‘category. That does not mean that you cannot find affiliate programs that better suit what it is that you are trying to do within this space especially as I could never even begin to cover every male grooming related requirement or sub niche in the one post. Luckily for us, there is a simple way to find these programs online.
All you need to do is enter “affiliate: niche type” into your search engine (substituting ‘niche type‘ for whatever product it is that you are choosing to sell).
There are male grooming related affiliate programs for everything else that we have listed at the top of this page as well – you will just need to have a look around until you find one or two that suit your site. Once you have completed your searches, you can look through and find programs that:
- Relate to your niche/problems that you are solving.
- Have quality products – your brand can be severely damaged if you promote poor quality products.
- Have solid payment and customer service arrangement.
- Pay decent commissions.
- Have good testimonials covering commission payouts and quality of product.
In most cases, you will need to apply for the program before you are allowed to promote their products – don’t take this step lightly or you will be rejected. Affiliate programs will generally want to know:
- Your website name.
- Traffic levels.
- Why you want to join – (so I can make money by selling your beard oil is unfortunately not generally a good enough answer).
- How you plan to promote their products.
Conclusion
So… There are 10 of the best men's grooming affiliate programs to keep things trim with this year. I hope it has been helpful for you as you commence your own affiliate marketing business and as usual, please do not hesitate to comment below if you have any questions, need some advice or have any experiences to share. Oh, and especially comment if you have any experience with these, or any other programs as well.
Until next time
Have fun
Paul
Note: If you make a purchase from this page, there is a very good chance that I make a commission from it – these commissions do not increase your sale price. This may include sales made via Wealthy Affiliate.
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